STIR THINGS UP
C H E E R S B E V E R A G E C O N F E R E N C E 2013
STIR THINGS UP!
WITH A LINEUP OF FORWARD-THINKING
OPERATORS AND INDUSTRY EXPERTS
DOWNTOWN DALLAS: FEBRUARY 12 - 13
A new year calls for bold new direction. Put the
Actionable Industry Research Findings
strategies that haven't worked behind you, and head
into 2013 with a whole new attitude – a willingness to
try cutting-edge strategies with the potential to put your
bar operation over the top.
Exclusive research from The Beverage Information
Group reveals today's on-premise trends, plus Next
Level Marketing offers insight into what the top 25
chains are pouring.
We're ready to STIR THINGS UP! with a lineup of
forward-thinking operators and industry experts who
continue to raise the bar for on-premise excellence. Take
part in our workshops, round robin discussions, tastings
and more to learn what your peers are doing to succeed
and share some of your own strategies for success.
Tastings
The Yard House Success Story
Workshops on mixology and category management;
a Craft Beers and Spirits Showcase, peer group round
robin discussions led by subject-matter experts, gala
receptions featuring Celebrity Mixologists Tony AbouGanim, The Modern Mixologist; Kathy Casey, owner,
Kathy Casey Food Studios – Liquid Kitchen; and Dale
DeGroff, author and mixologist; Beverage Alcohol
Resource; Dallas Bar Stars, Beverage Excellence Award
Winners; and much, much more!
Steele Platt, founder of the booming beer-centric
dining chain Yard House Restaurants, shares wisdom
and war stories from his 35 years in the restaurant and
bar business, plus insight into what operators need to
complement a beverage program.
Profits, Promotions and Pizzazz: Keep Your
Concept at Its Peak
Experts from T.G.I. Friday's, Front Burner Restaurants and
Tavistock Restaurants team up to reveal tips and tactics
to help boost beverage program success.
Registration is quick and easy at
CheersConference.com, where
you'll find full program details
and accommodation information.
See you at the conference!
The Modern Mixologist Tony Abou-Ganim takes on
vodka cocktails, while Master Sommelier, Master of
Wine and Author Doug Frost shares his expertise on
emerging wines.
PLUS
