Total Landscape Care

April 2013

Total Landscape Care Digital Magazine

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landscaper of the year finalists "Last year, we landed a $250,000 commercial installation project where the customer didn't want to hire anyone who used subcontractors," Cromley says. "We were able to run that project very fluidly…. as we put in plants, for instance, drip irrigation came in right afterward. Plus, we can determine our own schedule — no waiting for another subcontractor because he got stuck on a large project or his equipment broke down." Another key success factor is the move toward high-end clientele, which occurred slowly as the duo's confidence in their abilities to handle larger projects grew and customer referrals snowballed. "It was sheer happenstance — no grand strategy, and we didn't do anything marketing-wise aimed at only highend customers," Cromley says. "But we knew that's where we wanted to go." vistapro.com Bookmark this page so you can experience the value of partnering with Vista Professional Outdoor Lighting again and Text info to 205-289-3796 or visit TLCrequest.com again. Whether you're looking for architectural or landscape lighting solutions, what you'll discover at this address is an uncompromising commitment to support your ongoing success. 800-766-8478 | www.vistapro.com Untitled-70 1 2/20/13 9:02 AM a p r i l 2013 VISTA PRO: 1/2 Pg. Island–Website Print Ad; Final 2-5-13 PUBS: Total Landscape Care; 4-color; 1/2 page Island SIZE: Half Page Island; Size= 4.5" x 7.375" tall, No Bleed Swanson Russell JOB # V800-029291-13_TLC TLC0413_LOY.indd 37 A 100 60 ISO 12647-7 Digital Control Strip 2009 100 70 30 100 60 100 70 TotalLa nd s ca p e C a re . c o m 37 3% 30 100 60 100 70 30 100 40 40 100 40 100 40 70 40 70 40 40 40 70 40 40 70 40 70 40 40 3 10 25 50 75 90 3/25/13 4:17 PM 100

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