Cheers June 2013

Cheers is dedicated to delivering hospitality professionals the information, insights and data necessary to drive their beverage business by covering trends and innovations in operations, merchandising, service and training.

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PRODUCTS BEER Newcastle has announced the release of Newcastle Bombshell, the brand's newest limited edition ale. The English-style blonde pale ale has a balanced bittersweet taste and caramel sweetness, according to the company. Bombshell is available in 6-packs and 12-packs with 12-oz. bottles. VODKA Absolut Vodka has released its latest flavor: Absolut Cilantro. The new flavor expression combines the aromatic essence of cilantro with the zesty notes of ripe, juicy lime, according to the company. Absolut Cilantro is offered in 50-ml., 750-ml. and 1-liter sizes and retails for a suggested price of $20.99/750 ml. Thatcher's Organic Artisan Vodka is a new small-batch vodka distilled in Michigan. Launched in May, the vodka is crafted from pure organic North American grains which are slowly distilled to a smooth texture, according to the company. Thatcher's is available nationally for a suggested retail price of $19.99 to $21.99 for a 750-ml. bottle. SKYY Vodka has introduced two new flavors: SKYY Infusions Moscato Grape, the first moscato-grape-infused vodka on the market, and Wild Strawberry, made with sweet wild strawberries. Moscato Grape offers the bright moscato taste fans of the popular wine love with the versatility of vodka, while Wild Strawberry combines flavors of ripe berries with hints of tropical vanilla and white chocolate, the company says. SKYY Infusions Moscato Grape and Wild Strawberry are available for a suggested price of $18.49 for a 750-ml. bottle.

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