Issue link: http://read.dmtmag.com/i/139371
70 www.bigrigowner.com J u ly 2 0 1 3 Product ProfileS New Fuel-Efficient Firestone Truck Tires Bridgestone Commercial Solutions Introduces Three New FuelEfficient Firestone Truck Tires New tires promote fuel efficiency without sacrificing removal miles. Bridgestone Commercial Solutions, a business of Bridgestone Americas Tire Operations recently unveiled three new Firestone-brand commercial truck tires for regional to long-haul use as part of the company's commitment to supporting drivers and small fleet owners with innovative, fuel-saving designs, fuel-efficient tread patterns and other features key to those seeking a lower cost per mile. The three new tires coincide with the launch of a new brand campaign, "Those With Drive, Drive a Firestone." The new tires – FS591, FD691, and FT491 – meet EPA SmartWay and California Air Resources Board (CARB) fuel efficiency requirements without sacrificing removal miles. "Small business owners want a product they can trust to help move their business forward —developing tires to meet that need is our primary focus," said Bert Jones, Manager, Product Marketing, TBR, Retread and OTR, Bridgestone Commercial Solutions. "These new Firestone tires are engineered with technological advancements to boost fuel efficiency without sacrificing removal miles. Add in excellent retreadability to extend casing life and it all adds up to a lower cost per mile." Each tire features patented NanoProTech™ polymer technology that limits energy loss for improved rolling resistance and optimum fuel efficiency. Plus, product profiles 0713.indd 1 The FS591 pictured here combines low rolling resistance tread and energy-saving casing design to optimize fuel efficiency. It is one of three new truck tires recently introduced by Firestone. an innovative sidewall design utilized in each tire reduces overall tire weight to improve fuel efficiency without sacrificing durability. Additional features found in each tire include the following: • FS591 Steer Radial – Combines low rolling resistance tread and energy-saving casing design to optimize fuel effi- 6/6/13 10:11 AM