August 2013

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Groundwork Officers Chairman Chris Pera Eastern HighReach Company, Inc. Horsham, Pa. Vice Chairman A. Roy Kern Equipment Corporation of America Coraopolis, Pa. President Bob Henderson The AED Foundation Oak Brook, Ill. John Crum Treasurer Wells Fargo Equipment Finance, Inc. Pittsburgh, Pa. Immediate Past Chairman Walter Berry Berry Companies, Inc. Wichita, Kan. AED Board Representative Whit Perryman Vermeer Equipment of Texas Irving, Texas Executive Director Steve Johnson The AED Foundation Oak Brook Ill. Directors Gary Bridwell Ditch Witch of Oklahoma Edmond, Okla. Mike Festing-Smith NORTRAX, Inc. Tampa, Fla. Mike Hayes Komatsu America Corporation Rolling Meadows, Ill. Timothy Kramer Kramer Ltd. Regina, SK Dr. Wayne Longbrake Former Dean, Penn. College of Technology Williamsport, Pa. Sonja Metzler Ohio CAT Broadview Heights, Ohio Kenneth Silverman Volvo Construction Equipment Shippensburg, PA Mark teel Caterpillar, Inc. Peoria, Ill. Looking For Some Competition to Get Your Team Motivated? The AED Foundation and PriSim Business War Games present 'Test Drive,' an exclusive training class and business simulation for dealership managers. In an age of increased specialization and compartmentalization, managers rarely get an opportunity to see how their actions impact those around them. However, AED is offering a business war game that provides participants with the opportunity to better understand the whole business and see the importance of integrating decisions across functional boundaries. A business simulation allows managers to see that some of their decisions, although optimal for one function of the business, could be suboptimal or even destructive to the business as a whole. Does your team understand this? Are they aware of the crossfunctional nature of your business, the tradeoffs of decision-making? Can they explain how their decisions impact other areas in the organization, the company's bottom line and economic value creation? If you answer no to any of these questions, this seminar is just the training you need for your key managers. The war game requires team members to work together, in competition against several other teams, to operate a "virtual" company. Teams must make decisions, over several simulated years, that will cause their companies to sink or swim. Managers learn by experience. Teams that flounder in "Test Drive" can avoid the same fate with their real companies. Watch a Video Interested in learning more? Check out the video of last year's participants in action at www.aedu.org/testdrive. Register now; even better, register a The AED Foundation and PriSim Business War Games presents an exclusive training class developed to improve the decision-making and performance of heavy equipment dealerships, Test Drive. This class is an interactive, realistic business simulation that motivates and engages participants. It is uniquely dealership-oriented and includes sales, parts, service, staffing, F&I, and equipment-rental decisions. "Great course! I will be able to utilize what I learned in my daily work and reorganization of departments." - Patrick Mearkle; Mellott Company company team: managers in parts, service, sales, financial, or other areas. Have them learn together as a team; the benefit lies in the ability to quickly translate the learned content from Test Drive into the regular real-life operations of the dealership. Discounts available for multiple attendees from one organization. For more information, call Pat Novak at 630-468-5135 or e-mail pnovak@aednet.org. Test Drive: The Business War Game for Distributor Operations Keith Tippett Kirby-Smith Machinery, Inc. Oklahoma City, Okla. Oct. 1-2, 2013 | Oak Brook, Ill. Presented by PriSim Business War Games 12 | www.cedmag.com | Construction Equipment Distribution | August 2013 12_groundwork_KP.indd 12 7/25/13 12:22 PM

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