Equipment World

August 2013

Equipment World Digital Magazine

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machine matters | continued Sales mix Benefits of big says that auxiliary 2006* % of total 2012* % of total But clearly some cushydraulics further 14-foot class 8,020 67 3,983 77 tomers prefer machines enhance the versatility above the 14-foot class. of a backhoe. "Cus15-foot and larger 528 2 228 4 Financed sales of 15-foot tomers maximize their * financed new unit sales and larger machines as investment when one Although 15-foot and larger machines are still a minuscule a percent of total sales machine performs as part of the total market, financed sales of these units as a doubled between 2006 a loader, an excavapercentage of total sales doubled from 2006 to 2012. and 2012 (see "Sales tor, and a tool carSource: Equipment Data Associates Mix" sidebar). Increased rier." Contractors who Manufacturers and models dig depth and reach are frequently transport the obvious reasons to machines on the road 2008 2011 2013 move up in size. Beyond want to reduce the OEMs 17 13 10 that, what's the appeal? number of machines Models less than 15 ft "Lifting and craning going to and from job82 81 80 capabilities increase on sites. Those users are Models 15 ft or greater 20 17 14 our larger machines," looking for maximum says Kevin Hershberger, dig depth and maxiThe number of backhoe manufacturers and the number of senior project engineer, mum loader capacity backhoes of 15-foot dig depth or greater have both declined SSL/MTL/CTL Solutions at in one easy-to-road since 2008. Models with less than 15-foot dig depth have Caterpillar. "This allows machine. held steady. placement of heavier Some contractors Source: Equipment World Spec Guide manholes, pipe, street don't want to have plates, jersey barriers, with its working weight of up to to choose between and trench boxes." The higher 2,381 pounds. Those advantages 14- and 15-foot machines. They lift capacity coupled with highcarry over to other high-demand want the best of both worlds, capacity hydraulics enables bigger attachments such as augers, flail the maneuverability and lower backhoes to run bigger attachmowers, and compaction tools. initial cost of a 14-foot machine ments. Cat's17-foot 450F backhoe How many customers run such and the reach and dig depth of can handle their H110E hammer attachments? "It's hard to quana 15-footer. New Holland adtify," says Jim dresses that need by offering the Blower, product B95C LR, which has the front of a sales manager 14-foot backhoe and the back of You Put tHe rentaL MentaLitY into Your eXCaVator LeaSe. for JCB. "Some a 15-foot model. "This provides thAt's A smArter WAY to Do BUsiness. attachments go many of the advantages of a 15out with the foot machine but at a lower cost, backhoe when which makes this model espeit's purchased cially appealing to municipalities," and others are says Paul Wade, brand marketing added later, so manager. Deere takes a similar there's no good approach by offering extended way to gather dipper sticks on 14-foot models. the numbers. Capps notes that larger maI'd say it's 15 to chines often have larger-capacity 20 percent." cooling systems that help conLouann Haus- trol hydraulic oil temperature in See for yourself: volvoce.com/BetterLease/ew ner, backhoe applications where there's high loader marketrestriction with a lot of flow over Volvo Construction Equipment ing manager the relief valve and in high-RPM at John Deere, applications, such as flail mow- Smart works. 16 August 2013 | EquipmentWorld.com

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