Issue link: http://read.dmtmag.com/i/165363
iG1308--proof2 8/28/13 8:32 AM Page 1 also corporations - who own the golf courses allowing us the ability to not charge or charge just a nominal fee, to get kids out there. Brad Ewart Sales, Marketing & Media for Sagebrush Golf & Sporting Club, B.C. Tournament; Director for the CJGA, Teaching Pro at Burnaby Mountain GC The biggest challenge we face is getting the existing golfers who are playing to play more rounds of golf. That would be step one. Just getting the 'golfers' to play more. To do that, golf needs to be more accessible and more affordable. And everybody knows that‚ but you've got to charge something, it is a business. So, I guess, making it more accessible is the most important thing‚ especially for kids. Most golf courses have tee times that are twilight times and reasonable programs to make the game affordable, so really it isn't the affordability so much as we have to get people playing more. We have to make it more accessible for young people, I'm all about kids in golf and players new to the game, so I think that the problem that we face in golf is that. John Franks HP & GM at Revelstoke Golf Club To grow the game I think it's the same thing we're all doing right now - it's a new group of people - we're trying to get the youth , we're trying to get the young people there, but I think it's the trend of people's lifestyles - the time element, we're trying to match them up, we're trying to find time for them, we just have to be a little more accommodating. But I think the availability and the options for everybody to learn and play in golf, time is the big thing. Whether it's 9-holes or 18 or whatever, time is the big deal. poib Kris Jonasson Executive Director British Columbia Golf The challenge is to get all of the people that are involved with the game to buy into one common solution that makes sense from both a business perspective and a sport development perspective and tie all of the programs in so that they complement each other and we figure out where the gaps are and then we can address the gaps that are in the system. Continued On Next Page 19