Good Fruit Grower

January 2014

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FIRST BITE Casey Corr, Managing Editor Now on your phone Our new Web site has an expanding library of videos for growers. his month, Good Fruit Grower readers can turn to a new resource, a growing library of videos tailored for the needs of growers. It's just one of the features from our new Web site at www.goodfruit.com. For those of you who couldn't attend last month's hort shows in Wenatchee, Washington, or Grand Rapids, Michigan, we have posted a collection of videos featuring different growers, public officials, scientists, and consultants with messages for the grower community. The videos by Good Fruit Grower's digital producer T.J. Mullinax are helpful summaries of tips and ideas discussed at the shows. You can watch the videos from a desktop computer or any tablet or smartphone, a benefit of the "mobile-first" philosophy that guided design of our new Web site. Working for a magazine owned by growers, we knew it was important to make information available to growers wherever they wanted it, from the office, a tractor, or truck, 24/7. This complements the in-depth articles and photography you find in our print magazine. Our new site also reflects early steps to provide content for Spanish-speaking members of the grower community. We feature a small number of videos conducted in Spanish. Watch for more Spanish content in the months ahead. On our new Web site, you'll see a Visit goodfruit.com for videos of diverse package of videos from the speakers from the Washington Washington hort show. You'll find and Michigan hort shows, plus an a full-length lecture by Dr. Terence expanding archive of videos by Robinson of Cornell University, growers, tree fruit scientists, "A Vision for Apple and Pear and others. Orchards of the Future," and another full-length talk by Tim Smith of Washington State University called "Progress in Developing Non-Antibiotic Products to Enhance Control of Fireblight." Both speakers are excellent. Also online, you can watch brief interviews with the following individuals: • Dr. Karina Gallardo, Washington State University, on the financial returns from three apple varieties: Honeycrisp, Gala, and Red Delicious (in English and Spanish) • Craig Hornblow, AgFirst, New Zealand, on orchard systems of the future • Bud Hover, Washington State Department of Agriculture, on the potential for exports to China • Boone Davis, a grower from Leavenworth, Washington, on the value of the hort show to someone new to the industry • Terence Robinson, giving a short summary of his full lecture • Ignacio Marquez, Washington Department of Agriculture, on outreach to the Hispanic worker community (in English and Spanish) • Kevin Moffitt, Pear Bureau Northwest, on exports of pears to China and consumer demand there for red pears As our library of videos expands, you'll find content that features individuals on technical subjects, growers talking about their careers and tips for improving their orchards, and scientists and consultants giving advice on best practices. One of the most enjoyable new projects is our new series on young growers, beginning with photography in this print issue and a video interview on the Web site. Meeting young growers who are passionate about their farms and committed to matching the excellence of their more established colleagues is inspiring, but not entirely surprising. Meeting growers is the best part of my job. O. Casey Corr is managing editor of Good Fruit Grower. He can be reached at casey.corr@goodfruit.com or (509) 853-3512. www.goodfruit.com Call for: • • • • • • TREES ROOTSTOCK INTERSTEMS BENCH GRAFTS SLEEPING EYES ROYALTIES HIGH QUALI EST TY FR TREES UIT ! ✔TOP QUALITY ✔VIRUS TESTED ✔VERY COMPETITIVE PRICING CONTRACTS FOR 2015 & beyond Custom Contracted Apple, Pear, Cherry & Peach Trees • Order 2015 Trees • Order Rootstock for 2016 now Paul Tvergyak: 509-669-0689 ptvergyak@genext.net We ship nationwide, so please call for price and availability! 509/662-6931 www.cameronnursery.com 1261 Ringold Rd., PO Box 300 • Eltopia, WA 99330 GOOD FRUIT GROWER JANUARY 1, 2014 5

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