Cheers

Cheers May 2014

Cheers is dedicated to delivering hospitality professionals the information, insights and data necessary to drive their beverage business by covering trends and innovations in operations, merchandising, service and training.

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www.cheersonline.com 34 | MAY 2014 order from one of the 20 taps on the custom copper draft towers. ese include Italian brews such Birra del Borgo, Baladin, Birreria Amiata, Birrificio del Ducato, as well a house beer brewed by local Victory Brewing Co. of Downington, PA. "We developed a collaboration beer with Victory by sitting down with their brewer and tasting the entire food menu and found the ideal style for our house beer, Victory Novello," Wildy says. "It's a spicy Belgian blond ale—really compatible with our beer cheese and house-baked pretzels." e Novello price is $5 for a 12 oz. glass, using a classic stemmed glass with a flared bowl. Other American craft brands such as Stoudt's, Weyerbacher, and Dogfish Head Brewery, are also featured on draft, priced from $5 to $8. "ere's been a transition among the more-serious beer drinkers, from seeking fruit beers that are sweet to now choosing more complex and sophisticated flavors," Wildy says. "ere's a better balance between tangy, even sour fruit, and fermentation flavors from the yeast. e fruit becomes a layer of flavor in the middle of a more complex, earthier beer." FRUIT BEER PAIRINGS Beer constitutes about 20% of overall sales at Alla Spina's 4,000-sq.-ft. restaurant and bar. "Italian beer is very food friendly and overall, more complementary and less challenging to pair Tenth and Blake Beer Co. brews the Leinenkugel Berry Weiss beer, as well as the Big Eddy ale line of seasonal, high ABV beers. 32-35 fruit forward beers CH0514.indd 34 5/7/14 10:08 AM

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