StateWays is the only magazine exclusively covering the control state system within the beverage alcohol industry, with annual updates from liquor control commissions and alcohol control boards and yearly fiscal reporting from control jurisdictions
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P R O D U C T S & P A C K A G I N G 41 StateWays Q www.stateways.com Q July/August 2014 Patron has just released a new line of tequilas — Roca Patron Silver (90 proof), Roca Patron Reposado (84 proof) and Roca Patron Anejo (88 proof) — produced entirely from the labor-intensive, centuries-old tahona process. Made from 100% Weber blue agave, the line is handcrafted and higher proof than the corresponding iterations of the core brand. The Roca Patrón line of tequilas is sweeter, earthier and more vegetal – with distinctive notes of roasted agave — than other Patrón varietals, with more complexity and slightly less citrus, pepper and fruit. The aged variants are rested in single-use American bourbon barrels — the Reposado for fi ve months, the Añejo for 14 months; this differs from the core Patrón line, which is aged in a blend of new and used oak barrels. Overall, the character of the new brand is generally more rustic than the smoother-tasting core brand. Roca Patron is currently rolling out into the U.S. market, with suggested retail prices of $69 (Silver 750 ml), $79 (Reposado 750 ml) and $89 (Anejo 750 ml). Noting the 75 th anniversary of the Crown Royal brand, Diageo has just released a singular, limited-edition line extension: Crown Royal Monarch 75 th Anniversary Blend. Created by Master Blended Andrew Mackay, the new iteration combines hand-picked whiskies from the brand's extensive stock, and is a balanced spirit that features tastes of vanilla, caramel, dried fruits and rich toffee, with soft spice. Crown Royal Monarch 75 th Anniversary Blend in a gold and silver carton with a magnetic enclosure. The silver embroidered bag with gold accents is a variation on the purple bag identifi ed with the brand. The bottle is taller and broader than Crown Royal Deluxe and boasts etched detailing and a gold crown cap. Crown Royal Monarch 75 th Anniversary Blend is an 80 proof and has a suggested retail price of $75 for a 750 ml bottle. Trinchero Family Estates, renowned for its top-selling lines of wines, has just released a trio of vodkas. Building on the name of the successful Ménage à Trois line of wines, the company launched Ménage à Trois Straight Vodka, Ménage à Trois Triple Berry Vodka and Ménage à Trois Triple Citrus Vodka. All three vodkas go through a proprietary triple fi ltration process and are six-times distilled. The Berry is a blend of raspberry, pomegranate and cranberry, and the Triple Citrus is a blend of lemon, orange and lime. The new vodkas carry above- premium pricing. Kendall-Jackson has added a Red Blend and Sauvignon Blanc to its Avant collection of wines, joining the brand's Chardonnay. The Red Blend features forward fruit fl avors of ripe raspberry and black cherry, with a silky mouth-feel, the company says. Cold-fermented in stainless steel, the Sauvignon Blanc is said to be bright, crisp and fresh, with notable fl avors of lime, tangerine and passion fruit. The wines are available for a suggested retail price of $14 for the Sauvignon Blanc and $17 for the Red Blend. REGIONAL SALES OFFICES MIDWEST (IL, IN, IA, KS, KY, MI, MN, MO, NE, ND, OH, SD, TN, WI) Bruce Kostic bkostic@specialtyim.com Tel: 203-855-8499, ext. 215 EAST, WEST & INTERNATIONAL (AK, AZ, CA, CO, CT, DE, HI, ID, MA, ME, MT, NH, NM, OR, RI, UT, VT, WA, WY, Canada and International) Mark Marcon mmarcon@specialtyim.com Cell: 248-761-6231 Offi ce: 519-972-5159 Fax: 519-250-5169 SOUTHERN AND METRO NY (AL, AR, DC, FL, GA, LA, MD, MS, NC, NJ, NY, OK, PA, SC, TN, TX, VA, WV) Debbie Rittenberg drittenberg@specialtyim.com Tel. & Fax: 215-860-0306 LIST RENTAL AND REPRINTS Debra Welter dwelter@specialtyim.com Tel: 847-720-5614 Fax: 847-720-5601 ADVERTISERS' INDEX Page Bacardi ................................................... Back cover Brown-Forman Corp. .................. Inside back cover Don Q Rum .........................................................13 Jägermeister ................................Inside front cover Liquor Handbook ................................................17 Sidney Frank Corp................................................5 Stolichnaya .......................................................6, 7