Beverage Dynamics

Beverage Dynamics is the largest national business magazine devoted exclusively to the needs of off-premise beverage alcohol retailers, from single liquor stores to big box chains, through coverage of the latest trends in wine, beer and spirits.

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features Volume 123, No. 4 July/August 2011 T12ropical Tastes By Michael Sherer Cover photography by John Montana As the summer continues to heat up, rum producers are slaking consumers’ thirst with cool products and cooler programs. 22 Selling Value Great discounts, a huge selection and a helpful staff make Bottle Barn, in Santa Rosa, CA, a destination store for those in the heart of Sonoma wine country. By Dan Berger Beverage Dynamics • www.beveragedynamics.com • July/August 2011 • 3

Articles in this issue

Cover
Table of Contents
Editors Note
FYI
Retail Education
Tropical Tastes
Selling Value
Liqueurs: Summer Selling
Honoring the Winners
Gin: Time to Shine?
Selling Suds in Summer
Retailer Wine Selections
New Products & Packaging
Ad Index

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