Cheers

Cheers September

Cheers is dedicated to delivering hospitality professionals the information, insights and data necessary to drive their beverage business by covering trends and innovations in operations, merchandising, service and training.

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www.cheersonline.com 4 Cheers • September 2014 6 First Sip 8 Drink Culture World's Best Bartender, favorite spirit call brands, Tales of the Cocktail show coverage and more 42 B2B: Wines From the Other Grapes Help customers discover the less-popular varietals By John Fischer 50 Drinks: Break Out the Beer Cocktails! departments 11 15 50 10 FOLLOW US ON: DOWNLOAD GET SOCIAL SUBSCRIBE FOR MORE The September issue on iPad, Nook, KindleFire, and Kobo or via the Cheers app. Like Facebook.com/ CheersMagazineOnline or Follow @CheersOnline for the latest news and trends. The Cheers Weekly email newsletter delivers drink recipes, event listings, blogs and more straight to your inbox. Visit CheersOnline.com to sign up today! WHAT I'M WHAT I'M WHA CONTENTS

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