www.beveragedynamics.com
November/December 2014 • Beverage Dynamics 3
Volume 126, No. 6 • November/December 2014
PG. 22
Features
14
WILBUR'S IS DEDICATED TO
FAMILY-FRIENDLY SERVICE
By Melissa Niksic
19
BRANDY AND COGNAC:
STEADY AS THEY GROW
Stable and rising, American and French
brandies had a good year.
By Jack Robertiello
24
30
TH
ANNUAL BEVERAGE
DYNAMICS ADVERTISING &
PROMOTION AWARDS
The best advertising, promotion, packaging
and merchandising materials in the beverage
alcohol industry today.
38
HOLIDAY CHEERS!
Retailers deck the aisles with seasonal beers
By Thomas Henry Strenk
42
HOLIDAY MERCHANDISING
A selection of holiday-themed value-added
packaging and point-of-sale materials
46
FIVE STAR WINES:
THE BEST OF 2014
The Beverage Dynamics National Retailer Wine
Panel's top recommendations from the past year.
Departments
4 Editor's Note
6 FYI
8 Retail Education
10 Trip Report
12 Spotlight Q&A
13 Brand Spotlight
50 On The Shelf
53 Marketplace
MIDWEST
(IL, IN, IA, KS, KY, MI, MN,
MO, NE, ND, OH, SD, TN, WI)
Bruce Kostic
Tel: 203-855-8499, ext. 215
bkostic@specialtyim.com
EAST, WEST & INT'L
(AK, AZ, CA, CO, CT, DE, HI,
ID, MA, ME, MT, NH, NM,
OR, RI, UT, VT, WA, WY,
Canada and International)
Mark Marcon
mmarcon@specialtyim.com
Cell: 248-761-6231
Offi ce: 519-972-5159
Fax: 519-250-5169
SOUTHERN AND
METRO NY
(AL, AR, DC, FL, GA, LA,
MD, MS, NC, NJ, NY, OK,
PA, SC, TN, TX, VA, WV)
Debbie Rittenberg
drittenberg@specialtyim.com
Tel. & Fax: 215-860-0306
LIST RENTAL AND
REPRINTS
Debra Welter
dwelter@specialtyim.com
Tel: 847-720-5614
Fax: 847-720-5601
Beverage Dynamics (USPS-505-810) (ISSN-1523-0392) is published six times per year (January/February, March/April, May/
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REGIONAL SALES OFFICES
PG.
24
On
the
Cover
Nancy
and
Mat
Dinsmore
Photography
by
Christa
Tippmann
PG. 38