Equipment World

February 2015

Equipment World Digital Magazine

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EquipmentWorld.com | February 2015 29 machine matters | by Richard Ries WHY CTLS ARE MVPS Compact track loader sales are up – way up. Greater appreciation for their inherent advantages plus better cost control contribute to their popularity. A ccording to Equipment Data Associates numbers, compact track loaders accounted for roughly 20 percent of all fi nanced equipment in 2014 by number of units. That's a huge share. We asked sources what they thought was driving these numbers. Did customers have a newfound appreciation for the inherent advantages – greater stability, lower ground pressure, higher tractive effort – of CTLs? Had market condi- tions changed to favor these machines? And how were cus- tomers adjusting to the higher initial costs and higher O&O costs of CTLs compared to skid steer loaders and compact wheel loaders? What we discovered is that as a result of the recent soft economy, successful companies have become much better at un- derstanding their needs, fi nding the right equipment to fi t those needs, and getting the most return on that equipment with high utilization rates and careful cost control. One result of this more sophisticated approach to doing business is that CTLs have moved into the spotlight. Case Construction Equipment The Tier 4 Final TR310 Alpha Series track loader features wider tracks, a greater overall width and lower ground pressure than other medi- um-frame CTLs in the Case lineup. Weighing in at 8,800 pounds, the 74-horse- power machine has 232 foot-pounds of torque and increased hydraulic fl ow. The EZ-EH setup menu has nine optimal preset speed and control settings.

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