Beverage Dynamics is the largest national business magazine devoted exclusively to the needs of off-premise beverage alcohol retailers, from single liquor stores to big box chains, through coverage of the latest trends in wine, beer and spirits.
Issue link: http://read.dmtmag.com/i/485350
46 Beverage Dynamics • March/April 2015 www.beveragedynamics.com HandCraft launched three years ago. The brand's proprietor, third-generation vintner Cheryl Indelicato, is an active supporter of breast cancer awareness and has contributed more than $220,000 to- ward fi nding a cure. "Cheryl's exposure in market as an active participant at the street level has resonated with consumers and been a major factor in the continued growth of the brand," Beltramo says. "HandCraft will be involving consumers in multiple interactive campaigns tied to breast cancer awareness in 2015." In addition to community outreach through its involvement with the Lynne Sage Foundation, which sees specifi c consumer opt-in activations at retail, the brand is also launching a Pinot Grigio and Malbec to the portfolio this year. As a more mature brand in the DFV portfolio at 10 years old, Gnarly Head has built brand awareness out-of-store through social media and digital campaigns, as well as working with retailers to (Thousands of 9-liter cases) '13/'14 Brand Supplier 2011 2012 2013 2014p % Chg Barefoot Refresh E & J Gallo Winery -- 150 250 410 64.0% The Dreaming Tree Constellation Brands 60 211 323 385 19.2% Roscato Palm Bay International 45 150 238 350 47.1% Belle Ambiance DFV Wines -- -- 1 167 ++% MYX fusions MYX Beverage, LLC. -- -- 29 155 ++% Mia Dolcea E & J Gallo Winery -- -- 85 140 64.7% HandCraft DFV Wines 2 100 123 136 10.6% Save Me San Francisco The Wine Group 4 22 95 125 31.6% Bodegas Muriel Quintessential Wines 4 52 105 116 10.5% 19 Crimes Treasury Wine Estates -- 6 32 106 ++% Charles & Charles Trinchero Family Estates -- -- 37 106 ++% Eppa SuperFruit Sangria Deutsch Family Wine & Spirits 2 40 70 101 44.3% Duck Commander Trinchero Family Estates -- -- 38 85 ++% Rosatello Constellation Brands -- -- 19 80 ++% Chloe The Wine Group -- -- -- 77 --% Chateau d'Esclans Shaw-Ross Int'l Importers 22 33 50 76 52.0% Jewelry Box The Wine Group -- -- -- 75 --% Milestone Constellation Brands -- -- 16 73 ++% Luca Bosio Quintessential Wines -- 50 56 63 12.5% Velvet Crush Diageo Chateau & Estate Wines -- -- 20 60 ++% Seven Falls Ste. Michelle Wine Estates -- 22 41 60 46.3% Deadbolt Pernod-Ricard USA -- 5 40 59 47.5% Black Stallion DFV Wines 20 22 32 50 56.3% Soleil Mimosa Southwest Wines 13 25 43 48 12.3% Once Upon A Vine Diageo Chateau & Estate Wines -- -- 32 43 34.4% Butternut BNA Wine Group -- 12 24 42 73.3% Carnivor E & J Gallo Winery -- -- 25 40 60.0% Hayes Ranch Wente Vineyards 23 30 36 40 11.1% Ernesto Catena Vineyard Brands -- 20 32 37 15.6% Epica Shaw-Ross Int'l Importers -- 17 26 36 38.5% 10 Span The Wine Group -- -- 20 35 75.0% Tinto Negro Vineyard Brands -- 15 21 33 57.1% Beso del Sol Sangria Arctic Beverage LLC -- -- -- 29 --% Handsome Devil Trinchero Family Estates -- -- 8 26 ++% Insomnia Terravant Wine Company -- 9 14 25 78.6% Black Point Trinchero Family Estates -- -- -- 25 --% Gran Passione Winesellers -- -- 7 25 ++% (p) Preliminary. (++%) Greater than 100%. Source: The Beverage Information Group Handbooks & Directories. To learn more go to www.bevinfostore.com. RISING STARS: WINES The brand must be less than fi ve full years of age, and exhibited notable growth over the past few years, with a minimum of 20,000 9-liter cases. 2015 GROWTH BRAND AWARDS – WINES