SportsTurf provides current, practical and technical content on issues relevant to sports turf managers, including facilities managers. Most readers are athletic field managers from the professional level through parks and recreation, universities.
Issue link: http://read.dmtmag.com/i/50965
From the Sidelines Eric Schroder Editor eschroder@m2media360.com 717-805-4197 SportsTurfTu 1030 W. Higgins Road Suite 230 Park Ridge, IL 60068 Phone 847-720-5600 Fax 847-720-5601 The Official Publication Of The Sports Turf Managers Association Tooting our own horn I HAVE WRITTEN more than 120 of these columns since being named editor of SportsTurf in 2001 and have never covered a very important topic—the magazine itself. Let's start with our editorial philosophy: Ultimately our editorial goal is found in the stadiums, on the ball fields and around athletic facilities as we strive to assist our readers in producing safe and aesthetically pleasing playing surfaces for athletes of all ages and skill levels. As the single national voice of the Sports Turf Managers Association, we represent and strengthen the recognized leaders in the sports turf industry. By featuring the best on- the-field turf managers, university turfgrass researchers, and other experts in the sports turf industry as our editorial contributors, SportsTurf presents the latest information available to help our readers complete their responsibilities and improve their fields. Knowing our audi- ence and the issues that affect their business lives, on and off the field, means we publish in- formation useful to both management as well as field crews. Our content is driven by several forces, most notably the contributions of the STMA's Editorial Committee and Board of Directors. We also rely on the expertise of STMA Com- mercial members who in the course of doing business often encounter interesting circum- stances, and often are the first to spot trends or new ways of tackling problems because they know and visit so many sports turf managers. But often the best ideas for articles come from you, the reader. No one understands bet- ter the challenges you face daily, of course, so I invite you to call or email me any time there's a topic you would like us to address or perhaps write about yourself. No author gets more respect from our readers than one of their peers. Also we are blessed to have two of the most renowned sports turfgrass educators in the country writing the "Q&A" column that appears opposite the back inside cover each issue, Dr. Dave Minner of Iowa State and Dr. Grady Miller of North Carolina State. And let's not forget the highly popular feature, "Photo Quiz by John Mascaro," that I'm told often is the first page folks turn to when a new issue arrives (I'm sure they all just forget to mention this page). We pride ourselves on the look of this magazine as well as its content. Credit for this pro- fessional presentation goes to our art director, Brian Snook. I would be remiss if I didn't give a shout out as well to our digital products, including the news and features available on www.sportsturfonline.com, our electronic newsletter, SportsTurf Insider, which you can receive weekly for free by signing up on our website, and our mobile access product (see www.sportsturfonline.com/mobile4). Finally, I would like to introduce our new advertising sales representative, Leslie Palmer, who began working with us at the end of last year. Leslie lives in the Detroit area and can be reached at 248-530-0300 ex. 1402 or l.palmer@jamesgelliott.com. PRESIDENT: Troy Smith, CSFM IMMEDIATE PAST PRESIDENT: Chris Calcaterra, M.Ed., CSFM, CPRP PRESIDENT-ELECT: James Michael Goatley, Jr., PhD SECRETARY/TREASURER: Martin Kaufman, CSFM VICE PRESIDENT-COMMERCIAL: Chad Price, CSFM PROFESSIONAL FACILITIES: Allen Johnson, CSFM HIGHER EDUCATION: Ron Hostick, CSFM K-12: Mike Tarantino PARKS & RECREATION: David Pinsonneault, CSFM, CPRP ACADEMIC: Pamela Sherratt COMMERCIAL: Rene Asprion AT LARGE: Jeff Fowler, AT LARGE: Jeff Salmond, CSFM CHIEF EXECUTIVE OFFICER Kim Heck STMA Office 805 New Hampshire Suite E Lawrence, Ks 66044 Phone 800-323-3875 Fax 800-366-0391 Email STMAinfo@STMA.org www.STMA.org Editorial EXECUTIVE VICE PRESIDENT Charles Forman EDITOR Eric Schroder TECHNICAL EDITOR Dr. James Brosnan ART DIRECTOR Brian Snook PRODUCTION MANAGER Karen Kalinyak EDITORIAL DIRECTOR Richard Brandes STMA Editorial Communications Committee Jim Cornelius, CSFM, Jason Henderson, PhD, Paul Hollis, Clayton Hubbs, Joshua McPherson, CSFM, Brad Park, David Schlotthauer, & Grant Spear SportsTurf (ISSN 1061-687X) (USPS 000-292) (Reg. U.S. Pat. & T.M. Off.) is published monthly by m2media360, a Bev-Al Communications company at 1030 W. Higgins Road, Suite 230, Park Ridge, IL 60068. POSTMASTER: Send address changes to Sportsturf, PO Box 4290, Port Jervis, NY 12771. For subscription information and re- quests, call Subscription Services at (845) 856-2229. Sub- scription rates: 1 year, $40 US & Poss.; 2 years, $65 US & Poss.; 1 year, $65 Canada/Foreign Surface, 1 year, $130 Air- mail. All subscriptions are payable in advance in US funds. Send payments to Sportsturf, PO Box 4290, Port Jervis, NY 12771. Phone: (845) 856-2229. Fax: (845) 856-5822. Single copies or back issues, $8 each US/Canada; $12 For- eign. Periodicals postage paid at Park Ridge, IL and addi- tional mailing offices. COPYRIGHT 2011, SportsTurf. Material may not be reproduced or photocopied in any form without the written permission of the publisher. Member of BPA Worldwide. 6 SportsTurf | January 2012 www.sportsturfonline.com