Beverage Dynamics

Beverage Dynamics Jan-Feb 2012

Beverage Dynamics is the largest national business magazine devoted exclusively to the needs of off-premise beverage alcohol retailers, from single liquor stores to big box chains, through coverage of the latest trends in wine, beer and spirits.

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x Domino is the rebranding of Delicato, a prod- uct available from DFV Wines. The traditional packaging was abandoned for a more modern style, according to the company. The new bottle reflects a more retro-contemporary style designed to appeal to Millenials and Baby Boomers. The suggested retail price for Domino is $6.99 for a 750 ml bottle and $11.99 for a 1.5-liter bottle. x Trinchero Family Estates announced that its Folie à Deux brand is now be a Sonoma County wine brand. The new Folie à Deux Sonoma wines, now available nationally, are sourced from top vineyards within several of Sonoma County's most renowned appellations. The broad portfolio includes a Russian River Valley Chardonnay, a Sonoma County Merlot, a Dry Creek Valley Zinfandel and an Alexander Valley Cabernet Sauvignon. Prices on the new wines range from $20 to $30. x Imported by Moët Hennessy Estates & Wines, Cloudy Bay Winery of New Zealand has debuted its Cloudy Bay Marlborough Riesling 2010, which is sourced primarily from the winery's Mustang Vineyard in the foothills of the Brancott sub-region of the Wairau Valley. The wine features a layer of minerality and firm acidity with zesty lime, apple and honeysuckle flavors. Suggested retail price is $25. x Heaven Hill Distilleries has introduced a new bourbon, meant to coincide with the upcoming 2012 national election season. The bourbon is bottled separately as Red State Straight Bourbon Whiskey and Blue State Straight Bourbon Whiskey, two simultaneous releases of handcrafted bourbon. The compa- ny hopes the "dueling" bottles will create a buzz during the Presidential election year. In addition, Heaven Hill will be contributing a donation for every legal drinking age consumer that "likes" Red State or Blue State Bourbon on Facebook to the Veterans of Foreign Wars Foundation. Donations will go toward the VFW Foundation's Return the Favor campaign, which honors, celebrates and supports active-duty military, veterans and their fami- lies. Average suggested retail is $14.99 per bottle. x St. Francis Winery is rolling out White Splash 2010 ($9.99) nationally, a blend of four different white varietals - Gewurztraminer, Malvasia Bianca, Viognier and Pinot Grigio. The wine is said to have aromas of lychee fruit, jasmine and honeyed citrus with flavors of peach, honeydew, mango and green apple. The white blend follows on the heels of St Francis' Red Splash, which has shown success in the marketplace. x The portfolio of Pinnacle flavored vodkas just got a new one added in the mix: Pinnacle Marshmallow Flavored Vodka. The new flavor comes in 50 ml, 750 ml ($15.99 suggested retail), 1liter and 1.75 liter sizes. REGIONAL SALES OFFICES MIDWEST (IL, IN, IA, KS, KY, MI, MN, MO, NE, ND, OH, SD, TN, WI) Anthony Bongiovanni tbongiovanni@m2media360.com Tel.: (248) 253-0108 • Fax: (248) 253-0164 EAST & INTERNATIONAL (AL, Canada, CT, DE, FL, GA, MD, MA, ME, MS, NC, NH, NJ, NY, PA, RI, SC, TN, VA, VT, WV, Int'l) Mark Marcon mmarcon@m2media360.com 248-761-6231 (Cell) 519-972-5159 (Office) 519-250-5169 (Fax) WEST (AK, AR, AZ, CA, CO, HI, ID, LA, MT, NV, NM, OK, OR, TX, UT, WA, WY) Jeanette Sims jsims@m2media360.com Tel.: (415) 383-1762 • Fax: (415) 383-6293 ADVERTISERS' INDEX Page Anheuser-Busch . . . . . . . . . . . .Inside front cover Beverage Dynamics Reprints . . . . . . . . . . . .13 BIG Handbook Advance . . . . .Inside back cover Brown-Forman Corp. . . . . . . . . . . . . . . . . . . . .9 Canadian Mist . . . . . . . . . . . . . . . . . . . . . . . . . .5 William Grant & Sons . .Cover wrap, back cover 38 • Beverage Dynamics • www.beveragedynamics.com • January/February 2012 SOUTHERN AND METRO NY (AL, AR, DC, FL, GA, LA, MD, MS, NC, NJ, NY, OK, PA, SC, TN, TX, VA, WV) Debbie Rittenberg drittenberg@m2media360.com Tel.: 215-860-0306 LIST RENTAL AND REPRINTS Cheryl Naughton cnaughton@m2media360.com Tel.: (770) 995-4964 • Fax: (770) 995-4983

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