Issue link: http://read.dmtmag.com/i/550331
tobaccoasia 51 STORY TELL YOUR BR AND WITH BOEGLI-GR AVURES Boegli-Gravures can help you to develop subtle, refined and ingenious ways of elevating your brand's characteristics and enhance your consumer brand experience. Let us partner with you to bring new dimensions to your marketing. www.boegli.ch Patents pending. Jide Yao, creator of the world's first PG/VG e-liquid recipe and c.e.o. of China-based Hangsen, a leading global manufacturer of e-liquids and e- cigarettes, said, "Basically, e-cigarettes, vaporizers, and the e-liquid markets as a whole will continue to grow. Bloomberg Industries projects that sales will exceed those of traditional cigarettes by 2047, so actually [this market] still has a lot of room to grow. However, as technology evolves and con- sumer behavior changes, so the demand actually shifts from disposable e-cigarettes to vaporizers and e-liquids in particular in those more mature markets such as the United States and Europe." Traditional flavoring houses are investing more in developing their e-liquid business. For example, TTI is building a 22,000 sq.ft. facility, scheduled to be fully operational by the end of the first quarter of 2015, dedicated solely to the manufacturing of e-liquids. The entire facility will be a clean room with automated compounding and filling. "The compounding, under pharma conditions, and the closed tank automated filling system provides un- matched traceability unlike any current system in the industry," explained Cassels-Smith. "But the automated filling is going to be completely unique. Currently there are machines that are doing 15 car- domizers a minute. [We've] partnered with ITM, International Tobacco Machinery, with whom we've helped develop, and we get the first proto- type, of a filling machine that does 150 a minute. So we'll be producing it at 10 times the speed of current machinery with one manager oversee- ing the entire production. Currently, the ma- chines that do 15 a minute require one [operator] per machine. "…I think that ultimately Asia will have the highest consumption in vaping products" (Cassels-Smith) "The US lacks the infrastructure to combine the compounding and the automation of cardom- izing, so I built it so the US could have something domestically to use, to show the FDA that it's made under proper conditions and that everything is as it's supposed to be. What I'm trying to do is create an infrastructure here in the United States that manufacturers can rely upon and to that ca- pacity I will be doing in my facility the automated compounding for all the e-juice. This new build- ing will have the capacity to produce the e-juice for the top 10 manufacturers in all of this market's segments. My goal is to get the majority of them."