www.LandscapeIrrigation.com
2016 MEDIA PLANNING GUIDE 3
MARKETING
SOLUTIONS
PRINT DIGITAL ONLINE ENEWS
CUSTOM
CONTENT
GREEN
MEDIA
CONTACT AUDIENCE
22%
Next 12
months
28%
Next 24
months
50%
Next 36
months
P l a n n i n g t o p u r c h a s e / l e a s e f l e e t v e h i c l e s
Readers buy the products and equipment you manufacture / supply / distribute
According to a recent survey, in the next year they plan to purchase:
Blowers 62%
Chain Saws 60%
Trimmers (string) 56%
Mowers (walk-behind) 43%
Trimmers (hedge) 43%
Mowers (riding) 40%
Spreaders 30%
Edgers 27%
Snow Removal Equipment 24%
Spray Equipment 22%
Mowers (stand-on) 21%
Aerators (turf) 16%
Utility Vehicles 16%
Tillers 16%
Brush Cutters 11%
Chippers/Shredders 11%
Sweepers 11%
Vacuums (leaf and litter) 10%
Dethatchers 8%
Curb and Border Machines 6%
Gravel, Rocks and Stone 80%
Mulch 79%
Perennials 68%
Shrubs 68%
Landscape Fabric 68%
Seed 66%
Soil 63%
Trees 62%
Hardscape Materials (bricks & pavers) 61%
Annuals 59%
Sod 55%
Compost 51%
Edging 51%
Stakes (plant and tree) 51%
Plant Containers 32%
Root Barriers 23%
Aquatic Plants 20%
Tree Guards 20%
Sprinklers (pop ups) 90%
Sprinkler Accessories 79%
Valves 79%
Pipes and Fittings 78%
Sprinklers (risers) 76%
Controllers 60%
Drip Systems 60%
Backflow Prevention 54%
Pumps 52%
Drainage Equipment 38%
Filtration Systems 31%
Central Control Systems 29%
Moisture Sensors 28%
Weather Stations 31%
Flow Meters 21%
Trenchers 39%
Grading Equipment 31%
Loaders 28%
Excavators 17%
Stump Grinders 17%
Backhoes 14%
Sod Cutters 11%
Air Excavation Equipment 8%
Augers 6%
TURF MAINTENANCE
EQUIPMENT
LANDSCAPE SUPPLIES
& MATERIALS
IRRIGATION
EQUIPMENT
LANDSCAPE
CONSTRUCTION
EQUIPMENT