Cheers - November 2015

Cheers is dedicated to delivering hospitality professionals the information, insights and data necessary to drive their beverage business by covering trends and innovations in operations, merchandising, service and training.

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The Most Current Facts, Statistics and Analysis on the Beverage Alcohol Industry T H E B E V E R A G E I N F O R M A T I O N G R O U P 2015 HANDBOOKS HANDBOOK ADVANCE 2015 Available February 2015 $945 for Handbook, $1,545 for Handbook with CD Latest industry trends and developments for spirits, wine and beer. Includes consumption by category, sales of leading brands, advertising expenditures, and on-and off-premise retail cases and dollars. Contains data for 2014 and insights into 2015. SPIRITS, WINE & BEER MARKETERS DATABASE 2015 Available April 2015 $675 for Web Edition is Who's Who directory includes an extensive listing of spirits, wine and beer importers and suppliers. e web subscription provides access to the continuously updated database; allows the user to search by supplier, state, title and brand; and permits the creation of mail merges. Includes written analysis of issues affecting the industry and top-line consumption patterns. LIQUOR HANDBOOK 2015 Available June 2015 $945 for Handbook; $1,545 for Handbook with CD Current and historical data on every spirits category. Includes consumption by state and metro market, top 150 brands, advertising expenditures by brand and company, supplier performance, CDIs, and consumer demographic information. WINE HANDBOOK 2015 Available July 2015 $890 for Handbook, $1,490 for Handbook with CD e source for wine trends. Includes consumption by category, state and metro market, CDIs, supplier performance, leading domestic and imported brands by category, historical data and analysis, consumer preferences, and advertising expenditures. BEER HANDBOOK 2015 Available September 2015 $815 for Handbook, $1,415 for Handbook with CD Current and past facts and figures on every beer type, including flavored malt beverages. Includes consumption by category, state and metro market, leading imported and domestic brands, CDIs, advertising expenditures, consumer preferences, and projections. FACT BOOK 2015 Available October 2015 $495 for Handbook, $875 for Web subscription Rules and regulations pertaining to the distribution and sale of beverage alcohol by state. A Web subscription provides access to the continuously updated database and allows the user to search all fields. Includes what's sold where, direct shipping, promotions, merchandising, and product tastings. CHEERS ON-PREMISE BAROMETER HANDBOOK 2015 Available March 2016 $4,995 for Full Handbook; $5,495 with CD $3,350 for Spirits Handbook; $3,850 with CD $3,100 for Wine Handbook; $3,600 with CD $2,350 for Beer Handbook; $2,850 with CD Provides comprehensive information on distilled spirits, beer and wine, as well as alcohol-free beverages for adults. Includes: preliminary next year data; five-year industry trends; on- vs. off-premise beverage alcohol retail dollar sales; and drink preference by outlet, region and metro market. ORDER TODAY ONLINE: PHONE: 630-762-8709 FAX: 630-762-9126 MAIL: Specialty Information Media LLC, Attn: Handbook Department 32176 Collection Center Drive, Chicago, IL 60693-0321

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