Issue link: http://read.dmtmag.com/i/601416
[ Top 100 ] www.BoatingIndustry.com 30 | Boating Industry | December 2015 DND: Did Not Disclose KEY: Company Location # of boat brands Year founded Total employees (full time) # of locations # of engine brands Average technician efficiency Average CSI score Notable achievement Alberta Marine Angler's Choice Marine Atwood Lake Boats, Inc. Austin Boats and Motors B & E Marine, Inc. Blue Springs Marine Boat Town, Inc. Boaters Exchange Breath's Boats & Motors Buckeye Sports Center, Inc. Nanton, Alberta Martinsville, Va. Mineral City, Ohio Lakeway, Texas Michigan City, Ind. Blue Springs, Mo. Austin, Texas Rockledge, Fla. Bay St. Louis, Miss. Peninsula, Ohio 1 3 3 1 1 1 1 1 1 1 2003 1994 1963 1974 1953 1960 1961 1997 1925 1960 22 36 41 15 32 11 23 67 11 34 9 11 6 8 3 4 2 6 8 11 7 6 2 6 7 4 4 5 1 8 86.3 65 73.2 65 75.5 70 106 86.5 60 67.6 90.1 95.3 96.6 100 97.7 100 95.9 91 95 93.6 Alberta Marine grew its parts and accessories sales by adding an online store for Canadian buyers. Angler's Choice purchased an 80,000 square foot building that will house offi ces, showroom, inventory storage, rigging and service. Atwood implemented the Lightspeed DMS in 2014, leading to higher profi tability and a better customer experience. Austin Boats & Motors successfully implemented its succession plan, transitioning the company to the next generation of ownership in 2014. B&E started a Customer Care Center to take control of its 6,000-plus database and new incoming leads, and hired a fi rm to train its Customer Care Team. Blue Springs Marine brought on new staff, which improved effi ciency and employee morale. Boat Town launched a wakesurf concierge program, sending out a pro to help teach the clients to wakesurf and program the MasterCraft to their preferred setting for surfi ng. Boaters Exhange improved service effi ciency by creating a "sales technician" position that reports directly to the sales team. Breath's invested in a professional video in 2014 to promote its 90th anniversary, Top 100 award and other achievements. Buckeye Sports Center added Yamaha Jetboats to its offerings, which has become its best selling runabout line.