PowerSports Business

February 15, 2016

Issue link: http://read.dmtmag.com/i/636351

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AFTERMARKET 30 • February 15, 2016 • Powersports Business www.PowersportsBusiness.com Ohio-based DEI continues to add distribution channels to support its rapidly expanding powersports product range. Drummondville, Quebec-based Kimpex is the latest distributor to sign on and will supply Canadian powers- ports dealers with the DEI product. "It's great to bring on a distributor like Kimpex," said DEI Powersports brand man- ager Brian VanKoevering. "They have a long history of success, and with two distribution centers, they can efficiently cover our passion- ate Canadian dealers." 2016 DRAG SPECIALTIES FATBOOK UNVEILED The new 2016 Drag Specialties FatBook features more than 1,800 pages packed with the latest products and information for both dealers and riders who aspire to create one of-a-kind mas- terpieces. The most up-to-date Evolution through Twin Cam parts, accessories and fitment information are featured. In addition to Drag Special- ties branded products, deal- ers can find expanded selec- tions from brands such as Biltwell, Klock Werks, Custom Dynamics, Paul Yaffe's Bagger Nation, RC Components, Trask Performance, Legend and newcomer Ciro. While the FatBook remains the best source for late-model V-twins, use the 2016-17 Old- Book for all pre-1984 Harley-Davidson needs. 2016 DRAG/PARTS TIRE CATALOG RELEASED The 2016 Drag Specialties/Parts Unlimited Tire Catalog is the all-in-one resource for street, V-twin, off-road and ATV/ UTV tires. From high performance road bikes and horizon-chasing baggers, to off- road dirt machines and hard-working UTVs, the catalog features the right tires to make sure your customers' machines are ready to roll. The size application guide and a full sec- tion of service tools and accessories help to ensure that dealers have the tools to properly mount, balance and maintain every tire that leaves their showrooms. AXO NAMES NEW NATIONAL SALES MANAGER Travis Dowthwaite has joined the AXO team as national sales manager. He brings several years of experience in the industry and valuable long-term relationships. He has an equally impressive rac- ing history, having won the 2012 WORCS Series Championship. KMC WHEELS PARTNERS WITH JGR MOTOCROSS Buena Park, Calif.-based KMC Wheels announced that the brand has become the official wheel of Joe Gibbs Racing Moto- cross (JGRMX), supporting its team of racers in the American Motorcyclist Association's Supercross and Lucas Oil Pro Motocross Championship seasons through 2018. The JGRMX team was founded by Coy Gibbs, son of NFL Pro Football Hall of Fame head coach Joe Gibbs, who has won three Super Bowls and founded his own win- ning NASCAR Sprint Cup team. The partnership will not only support the team and its race initiatives, but will place the KMC logo on team haulers, on the rear fender of race bikes and will include prime jersey placement for the team as it competes in upcoming seasons. Due to their superior performance and excellence in design, KMC Wheels have become one of the most popular selections for professional athletes, drivers and more impor- tantly, the motocross scene. "KMC Wheels is very excited about being the official wheel of JGRMX, as they represent the innovation, passion and talent that's required to win at the highest level," said Mike Bell, KMC sports marketing manager. "The name Joe Gibbs is highly respected and encompasses all we look for in a long-term partnership." "Joe Gibbs Racing has worked hard to become one of the most prominent motocross teams since its founding in 2008, and we are happy to include KMC Wheels as our new- est partner for a successful 2016 season," said Coy Gibbs, founder of Joe Gibbs Rac- ing. "KMC Wheels has a stellar reputation for quality and leading edge technology that makes their products a great option for our riders as well as fans. We're looking forward to a long relationship with KMC." PIRELLI LAUNCHES SUPERCROSS PROMOTION Pirelli has announced the launch of a special promotion for Monster Energy AMA Super- cross fans nationwide. Within 30 days of attending select Monster Energy Supercross events, fans purchasing a set (a front and a rear) of Pirelli Scorpion motorcycle tires in any combination and providing proof of attendance and proof of purchase may be eli- gible to receive a Pirelli-branded Leatherman Wingman by mail. "We wanted to put together a special promotion to reward Pirelli's Supercross fans and believed the Leatherman Wingman was the perfect fit," said Chet Plewacki, Pirelli marketing director, Moto. "Having used the Wingman myself, it's incredibly versatile and something Pirelli fans will be excited about." Pirelli Scorpion motocross tires are found on the Autotrader/Monster Energy/Yama- has of Justin Barcia, Weston Peick and Phil Nicoletti, BTO/Sports/WPS KTMs of Davi Millsaps, Andrew Short and Justin Brayton, and countless other teams and riders compet- ing at the highest level. Eligible Supercross races for the promotion are as follows: San Diego, Anaheim 2, Arling- ton, Atlanta, Santa Clara and East Rutherford. C&S CUSTOM REVEALS DYNA SWINGARM Lexington, N.C.-based C&S Custom has released its high-performance, lightweight and aerospace-quality swingarm for late- model Harley-Davidson Dyna motorcycles. Enthusiasts can select stock lengths up to 10 inches over stock. C&S Custom supplies both single units and full kits, which include fasteners, caliper, wheel and chain, depending upon what is required. The units are designed for Dynas from 2006 to present. PSB DIGEST DEI adds Canadian distributor TRAVIS DOWTHWAITE The 2016 Drag Specialties FatBook is a hefty 1,800 pages The 2016 Drag Specialties/ Parts Unlimited Tire Catalog is now available. C&S Customs has released its lightweight swingarm for Harley-Davidson Dynas. KMC Wheels signed a deal with Joe Gibbs Racing Motocross through 2018.

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