PowerSports Business

February 15, 2016

Issue link: http://read.dmtmag.com/i/636351

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4xPro . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.4xpro.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21 Aegis Powersports . . . . . . . . . . . . . . . . . . . www.aegispowersports.com . . . . . . . . . . . . . . . . . . . . . . . 6 Auction123 . . . . . . . . . . . . . . . . . . . . . . . . www.auction123.com/powersports . . . . . . . . . . . . . . . . 34 Big Bike Parts . . . . . . . . . . . . . . . . . . . . . . www.bigbikeparts.com . . . . . . . . . . . . . . . . . . . . . . . . . . 26 CDK Global Recreation . . . . . . . . . . . . . . . www.cdkglobal.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5 CFMOTO Powersports . . . . . . . . . . . . . . . . . www.cfmoto-us.com . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 Comet . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.certifi edpartscorp.com . . . . . . . . . . . . . . . . . . . . . . 10 DAA Northwest Motorsports . . . . . . . . . . . . www.daanw.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30 Dominion Powersports Solutions . . . . . . . . www.dominioninsights.com . . . . . . . . . . . . . . 9, Back Cover Eastern Powersports Auction . . . . . . . . . . . www.easternpowersports.com . . . . . . . . . . . . . . . . . . . . 29 Hardline Products . . . . . . . . . . . . . . . . . . . www.hardlineproducts.com. . . . . . . . . . . . . . . . . . . . . . . 34 HJC Helmets . . . . . . . . . . . . . . . . . . . . . . . www.hjchelmets.com . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 HISUN . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.hisunmotors.com . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Hydro-Turf . . . . . . . . . . . . . . . . . . . . . . . . . www.hydroturf.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 ICON . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.rideicon.com . . . . . . . . . . . . . . . . . . . . . . Inside Cover ITP Tires. . . . . . . . . . . . . . . . . . . . . . . . . . . www.itptires.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Kawasaki . . . . . . . . . . . . . . . . . . . . . . . . . . www.kawasaki.com/becomeadealer . . . . . . . . . . . . . . . . 34 Kibblewhite Precision Machining. . . . . . . . . www.kpmi.us . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 Küryakyn Holdings . . . . . . . . . . . . . . . . . . . www.kuryakyn.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Lonski and Associates, LLC . . . . . . . . . . . . www.henrylonski.com . . . . . . . . . . . . . . . . . . . . . . . . . . 37 MBA Insurance . . . . . . . . . . . . . . . . . . . . . www.mbainsurance.net . . . . . . . . . . . . . . . . . . . . . . . . . 36 MotoLease Division . . . . . . . . . . . . . . . . . . www.motolease.net . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 MXF Racing . . . . . . . . . . . . . . . . . . . . . . . . www.mfxracing.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 National Powersport Auctions . . . . . . . . . . . www.npauctions.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Seizmik . . . . . . . . . . . . . . . . . . . . . . . . . . . www.vialinkgroup.com . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Sentry Insurance . . . . . . . . . . . . . . . . . . . . www.sentry.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 SBT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.sbt.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33 SBS Brakes . . . . . . . . . . . . . . . . . . . . . . . . www.sbs-friction.dk . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32 Vee Rubber . . . . . . . . . . . . . . . . . . . . . . . . www.veerubber.co.th . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 ADVERTISER INDEX CLASSIFIED ADS www.PowersportsBusiness.com Powersports Business • February 15, 2016 • 39 Follow Powersports Business FOR SALE EAGLE RIVER, WISCONSIN MARINA, 6 buildings, over 63,000 sq. ft., 503' of Chain of 28 Lakes, $1.495M, www.eaglerivermarina.com powersportsbusiness.com MARKETPLACE The data used is for metric dealers only. These numbers are averages and should be used as guidelines only. Your dealership data is what you should be looking at to get your own baseline. These numbers are to help you see where you are in comparison to other dealerships. Of course, always strive to be bet- ter than average. What is next for you once you have your baseline and have compared 2015 to 2014? Take action. Improve your processes; create new ones; train your staff, and ask for suggestions. I ran into a dealer I work closely with at a trade show a few months ago. He was telling me how great his profits were and how good business had been. I was so excited for the dealership, but I looked at him expectantly, waiting to find out whether he was going to settle or if he was going to reach for the stars. He got it and told me he was going to reach for the stars this year! Rate your dealership; correct the issues, and reach for the stars. There is nothing you can't do! PSB Paula Crosbie is the training development manager with CDK Global Recreation. She has been training and consulting with powersports dealers for 13 years. She can be reached at paula.crosbie@cdk.com or 801/519-7570. CROSBIE CONTINUED FROM PAGE 34

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