randallreilly.com
TRADE SHOW MARKETING
Having a list of leads gathered from your landing page and badge scans, the next step is to create a
plan to follow up with those leads.
After The Show
How Can You Nurture Your Targeted Attendees After the Show?
Custom Newsletter
• A newsletter can be built for you and then
sent out to a list of your new leads.
Remarketing
• Retarget all the visitors that come to your
landing page before and during the show
with your ads.
EQUIPMENT WATCH
REMARKETING CUSTOM NEWSLETTER ATTENDEES
Equipment Watch
• Using EDA's equipment watch, you can track your leads' equipment purchases. This information
will allow you to determine your ROI.