Tobacco Asia

Volume 20, Number 1

Issue link:

Contents of this Issue


Page 49 of 75

50 tobaccoasia / Issue 1, 2016 March / April) The Tobacco Asia Profile By Thomas Schmid Company Profile: The Total KARDIEN Solution All images courtesy of KARDIEN Co., a subsidiary of KT&G KARDIEN-KSS A relative newcomer, Korean company KARDIEN, a subsidiary of KT&G, has nevertheless already made promising inroads in providing a broad range of easy-to-use yet very reliable tobacco product testing equipment. Testing machinery breakdowns are a nightmare for any tobacco manufacturer, particu- larly if these problems cannot be fixed immediately. It can mean considerable quality control outages and also seriously affects costs. In the past, issues like that were fre- quently faced by Korea Tomorrow & Global Corporation (KT&G, formerly Korea Tobacco & Ginseng Corp.), South Korea's leading tobacco firm and the world's fifth largest in terms of revenues. The recurring problems eventually prompted the com- pany to establish its very own testing machinery subsidiary, KARDIEN, in 2013. Breaking into the Business Having such a sister company at its fingertips helped KT&G to shell out its products without any further major hitches, but the tobacco giant soon of course also realized the potential for breaking into the international tobacco machinery business itself. The KARDIEN brand today stands for innovative technology as much as for reliable qual- ity and seamless customer service in the area of testing and quality control equipment in an online production or offline lab setting. "As a subsidiary of KT&G, we at KAR- DIEN have from the very beginning upheld the long-standing principles of top quality and unparalleled customer service that have become synonymous with the mother company," asserts KARDIEN's sales director, Keun-Young Lee. Rapid Portfolio Built-Up Although having been founded only three years ago, the company already has built an impressive portfolio of both proprietary and adapted testing machinery [see side box]. "The very first machine that we launched was the KARDIEN test-station (Kardien- TS), which was adapted from existing technology for checking the physical proper- Lee Keun-Young, sales director, KARDIEN

Articles in this issue

Archives of this issue

view archives of Tobacco Asia - Volume 20, Number 1