C_Utilizing Technology to Attract Experienced Technicians

CE 2016 Diesel Technician Case Study

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5 R A N DA L L - R E I L LY | R A N DA L L R E I L LY.CO M What were the results? Transervice's digital campaign provided Transervice with an effective means to reach the experienced technicians the company was looking for. Through the campaign, Transervice was not only able to measure the success of the campaign, but is now able to fill all the technician positions created. Impressions 67,669 Clicks 12,699 Click Through Rate 19% Call Leads 349 Form Leads 325 Total Leads 674 Average Cost-Per-Lead $9.55 Measured Analytics Total over 4-month period: UTILIZING TECHNOLOGY TO ATTRACT EXPERIENCED TECHNICIANS

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