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3. YEAR-LONG
MULTI-CHANNEL
PROMOTION
Partners In
Business Sponsor
Receives:
Logo on 2 promotional
seminar ads running in
Overdrive in May, June
and July, as well as other
GATS advertising and
editorial when the Partners
in Business seminar is
included.
Weekly PIB business tip,
linked to in Overdrive's
daily newsletter, that
includes sponsor mention.
Monthly mention with
Partners in Business
content in every print and
digital issue of Overdrive.
Twitter and Facebook
promotions of the
seminars, the manual,
business tips and other
editorial content.
RANDALL-REILLY EVENTS
2. THE SEMINARS
The multiple hour-long Partners in Business seminars, which
draw more than 300 attendees, are led by experts from ATBS or
by trucking radio host, Kevin Rutherford. The sessions provide
an opportunity for owner-operators and those wanting to get
into the business to learn how simple cost management and
best practices can have a real impact on their businesses.
Partners In Business Seminar Schedule:
Partners In Business Sponsor Receives:
Ability to provide promotional items and/or product
information to each attendee.
Sponsorship recognition in the opening presentation and on
all onsite signage at the seminars.
Opportunity to address the seminar attendees.
Database of all attendees for post-show marketing.
• Friday, August 25, 2017:
Two 1-hour Sessions
• Saturday, August 27, 2017:
Two 1-hour Sessions