Issue link: http://read.dmtmag.com/i/765201
[ Top 100 ] www.BoatingIndustry.com January 2017 | Boating Industry | 39 N/A: Not Applicable NFP: Not For Publication KEY: Location # of boat brands # of locations # of engine brands Average technician efficiency Average CSI / NPS Notable achievement Gordon Bay Marine Hall Marine Group Hampton Watercraft and Marine Hoffmaster's Marina, Inc. Lake Union Sea Ray Lake Viking Marine Lakeside Motor Sports Legend Boats Lodder's Marine Lynnhaven Marine MacTier, Ontario Lake Wylie, S.C. Hampton Bays, N.Y. Woodbridge, Va. Seattle Gallatin, Mo. Mecosta, Mich. Whitefi sh, Ontario Fairfi eld, Ohio Virginia Beach, Va. 2 6 2 1 6 1 3 2 1 2 55 85 44 12 64 15 100 55 16 34 1960 1976 1990 1954 1986 1988 1998 1968 1966 1977 9 8 6 4 7 2 11 1 5 6 8 5 10 2 3 4 6 3 4 4 76 76 85 39 96.3 73.6 78 87.3 55.2 70 90 87.8 95.4 96.6 90.8 97.3 97.1 82.2 NPS 93.7 95.5 Gordon Bay Marine reduced non-current inventory to less than 1 percent from the previous year. Hall Marine Group began tracking market share of its competitors more closely and developed its sales training and priorities based on this data. Hampton Watercraft and Marine was the only Mercury Marine Certifi ed Dealer in its tri-state area to win the Mercury CSI award in 2015. Hoffmaster's Marina made tough personnel choices in 2015 that ultimately improved processes and overall employee morale. Lake Union Sea Ray added the position of online sales and marketing coordinator in 2015, which helped the dealership create new marketing concepts. Lake Viking Marine had a year of record profi ts in 2015 while completing several key business projects. Lakeside Motor Sports opened a new powersports and service facility in 2015. Legend Boats established and fi lled the positions of CFO and controller in 2015. Lodder's Marine helped raise a record $20,000 as a member of the MRAA Education Foundation. Lynnhaven Marine accomplished its budgeting goals and increased sales profi t in 2015. Dealership name Year founded Total employees (full-time)