RANDALL - REILLY | randallreilly.com 7
Annual Direct
Request
Quarterly Targeted
Audience
Quarterly Targeted
Audience Segment
Quarterly Targeted Editorial
62,000 (62%)
Q1: 38,000 (38%)
Q1: Potential ConExpo
Attendees
January: ConExpo Show Planner
February: ConExpo Show Issue
Q2: 38,000 (38%) Q2: Technology Adopters
April: Jobsite Technology
May: Machine Technology
June: Personal Technology
Q3: 38,000 (38%)
Q3: Out - of - Warranty
Equipment
July: Engine Repowers
August: Undercarriage Maintenance
September: Tire Maintenance & Management
Q4: 38,000 (38%)
Q4: Compact Equipment
Owners
October: Compact Track Loaders
November: Skid Steers
December: Compact Excavators
62,000 +152,000 = 214,000 TOTAL ANNUAL REACH
7
2017 PerfectCirc
™
