Aggregates Manager Digital Magazine
Issue link: http://read.dmtmag.com/i/777939
AGGREGATES AT THE CORE. Registration now open. THE 2017 NSSGA ANNUAL CONVENTION • MARCH 3 – 7, 2017 | LAS VEGAS Register today at nssga.org and take advantage of early bird pricing! Join us at the 2017 NSSGA Annual Convention and help shape the future of the aggregates industry! Catch up with old friends and make new connections at a number of the scheduled events. BLUE MAN GROUP TO ROCK THE NSSGA ANNUAL CONVENTION On Saturday, March 4, enjoy a net- working reception at the Blue Man Theater, followed by an exclusive show – just for NSSGA Annual Convention attendees – featuring the Blue Man Group's distinctive combination of comedy, theater, rock concert and dance party, all rolled into one. Tickets to this one-of-a-kind event are included in all NSSGA Annual Convention registration packages. CLOSING KEYNOTE SPEAKER Ken Schmidt Legendary Former Director of Communications Strategy at Harley-Davidson Motor Company Ken S c h mi d t played an active role in one of the most celebrated turnarounds in corporate history, and his vision helped transform Harley into one of the world's most dominant brands. He is widely known as a provocative and engaging thought leader. Funny and energetic, he shares stories of how to compete with weapons stronger than price, build a fanatically vocal customer base, create a passionately loyal corporate culture, and develop leaders who inspire and motivate. Ken Schmidt's business keynote speech is a fascinating story of how businesses of any size and scope can – by focusing on understanding and harnessing the most basic drivers of human behavior – improve their competitiveness and avoid margin-killing commoditization in even the most difficult marketing environments. The road to building a fanatically vocal customer base, creating a passionately loyal corporate culture, and developing leaders who inspire and motivate starts here. ♦ A ♣ A ♥ A ♠ A