Overdrive 2016 Connectivity Report

OVD 2016 Connectivity Study

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22 Overdrive 2016 Connectivity Study | July 2016 When do you access social media most often? Only those respondents who said they use some sort of online social media network received this question. Early morning 6.9% Mid-morning 3% Midday 0.6% Mid-afternoon 1.7% Late afternoon 4.1% Evening 16.8% Late at night 4.4% No particular time 62.5% 6.9% 3% 0.6% 1.7% 4.1% 4.4% 16.8% 62.5%

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