Stateways March-April 2013

StateWays is the only magazine exclusively covering the control state system within the beverage alcohol industry, with annual updates from liquor control commissions and alcohol control boards and yearly fiscal reporting from control jurisdictions

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StateWays �� The Beverage Alcohol Merchandising Magazine for Control States Volume 43, No. 2 PAGE 31 PAGE 35 March/April 2013 PAGE 41 DEPARTMENTS Editor���s Note . . . . . . . . .4 Dateline . . . . . . . . . . . . .6 On The Shelf . . . . . . . .45 Advertisers��� Index . . . . .46 COMING NEXT ISSUE ��� NABCA Chairman 35 PAGE 8 8 GROWTH BRANDS Stateways identifies the fastestselling wines and spirits in the U.S. By Richard Brandes 31 RESPONSIBILITY INITIATIVES Control states develop innovative campaigns to publicize their responsibility messages. By Melissa Niksic SCOTCH: COMBINING TRADITION WITH INNOVATION While blended Scotch comprises the majority of sales in the U.S., single malt sales are growing by doubledigit percentages, driven by new, exciting expressions. By Robert Plotkin 41 DRINK GREEN Is the sustainable beverage industry, well, sustainable? By Chantal Martineau StateWays I I March/April 2013 Profile ��� Vodka Still Growing ��� Tequila Gains StateWays�� (ISSN 0279-2133) is published six times per year (January/February, March/April, May/June, July/August, September/October, November/December) by The Beverage Information Group, a division of Specialty Information Media, 17 High St., 2nd Fl., Norwalk, CT 06851. USP Number 944-740, periodical rate postage paid at Norwalk, CT and additional mailing offices. Postmaster: Send address changes to StateWays��, PO Box 4290, Port Jervis, NY 12771-1821. Subscriptions: Single copies $8.00. U.S. one year $20. $50 Canada and overseas by surface mail; $130 Air mail to all other countries. All subscriptions payable in U.S. dollars. Payment must accompany order. To subscribe write: StateWays��, PO Box 4290, Port Jervis, NY 12771-1821; or call StateWays customer service number 8 a.m. To 4:30 p.m. CST at 845-856-2229. Customer Service fax (845) 856-5822. Customer Service website Copyright 2013 by The Beverage Information Group, a division of Specialty Information Media, 17 High St., 2nd Fl., Norwalk, CT 06851. Reproduction without the express written consent of the publisher is prohibited. Not responsible for return of unsolicited materials. The Beverage Information Group publishes StateWays��, Beverage Dynamics, Cheers��, Wine & Spirits Industry Marketing, Liquor Handbook, Wine Handbook, Beer Handbook, Handbook Advance and Licensed Beverage Fact Book. 3

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