Stateways March-April 2013

StateWays is the only magazine exclusively covering the control state system within the beverage alcohol industry, with annual updates from liquor control commissions and alcohol control boards and yearly fiscal reporting from control jurisdictions

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While blended Scotch comprises the majority of sales in the U.S., single malt sales are growing by double-digit percentages, driven by new, exciting expressions. S By Robert Plotkin ingle malt Scotches are continuing to maintain their solid growth. According to the Beverage Information Group, the segment���s sales gained 8.4% in 2011 nationally, and followed that up with a 10.7% increase among the leading single malt brands in 2012. Overall, the Scotch category, including all blends and single malts, actually gained 0.2% in 2012, to almost 8.6 million 9-liter cases, a welcome reversal from 2011���s decline of 1.4%. ���Much of the reason for the uptick in Scotch malt sales can be attributed to the steady stream of new and exciting expressions,��� contends Brian Dvoret, Scotch expert at International Beverage Company of Atlanta. ���Master distillers are continually looking to entice malt enthusiasts by introducing older bottlings, more single StateWays I I March/April 2013 cask releases and whiskies with compelling wood finishes. Although Scotch is a mature category there is still a great deal of innovation happening. It���s a great time for malt aficionados���values are high and creativity is the watchword.��� Two excellent examples are the new single malts in the Glengoyne range��� Glengoyne 15 Years Old and the Glengoyne 18-Years Old releases. ���We continuously look at ways of improving our single malt offerings and believe the enhanced portfolio and premium packag- Glengoyne 15 Years Old Single Malt Scotch. ROBERT PLOTKIN is a judge at the San Francisco World Spirits Competition and author of 16 books on bartending and beverage management including Secrets Revealed of America���s Greatest Cocktails. He can be reached at or by e-mail at 35

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