City Trees

September/October 2023

City Trees is a premier publication focused on urban + community forestry. In each issue, you’ll learn how to best manage the trees in your community and more!

Issue link: https://read.dmtmag.com/i/1506882

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Answered Affirmatively "I think that the SMA name is simultaneously recognizable and clearly alludes to what members of the organization do." "It automatically sets the tone of who we are when presented to anyone outside of the industry." "I feel the name perfectly captures what I do." "It's a portion of my work, but adequately describes that part." "I am an arborist who not only works in, but with, the City, so I think it accurately describes my role." "I think it encompasses everyone working with trees in an urban environment." "I'm on the fence with this question. I am a certified arborist but most of my duties are more applicable to municipal forestry." "The name itself identifies a group of professional individuals who are dedicated to the work, care, and promotion of trees, and all the benefits trees provide in the urban setting." Expressed Desire for Change "Too narrow and too similar to ISA; needs more distinction if serving urban and community forestry too." "'Municipal'" is not used in Australia." "Municipal is too narrow because I provide consultation to homeowners, HOAs, corporate campuses, anyone in my entire jurisdiction. Arborist is also too narrow." "While I'm a certified arborist, my work is forestry: zoomed out management of the resource as a whole, at the municipal scale." "It is a bit narrow by today's vocabulary." "Too narrow and operations focused—there are no university programs that teach it and few cities have that title in organizational charts. It does not suggest a policy or planning function." "I honestly think that 'urban forestry' is a broader term than 'municipal arboriculture'. I don't just manage landscape trees—I manage native forest remnants and engage in invasive species removal and ecosystem restoration." Open-Ended Question: Do you think the name SMA represents you and your work? 16 CityTREES

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