Tobacco Asia

Volume-27 - Number-6

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Tobacco Asia 31 NICOTINE IN ITS PUREST FORM wrappers may be used, BR Cigars also offers products that exclusively impart Indonesian leaf. Lee said his showing at InterTabac exceeded expectations. "The level of interest was just amazing. Our booth was very busy throughout the three exhibition days and we gained a tremendous lot of exposure." BR Cigars' portfolio currently comprises 7 in-house brands, but also manufac- tures about 50 private labels. Website: Metex NEX Smoore/Metex China Consistently pouring huge resources into vigorous r&d, Smoore Technology &R/WGLVZLWKRXWGRXEWRQHRI&KLQD·VPRVWSUROLÀFYDSHLQQRYDWRUVDQG manufacturers, as well as heated tobacco products (HTPs) under its Metex label. $W,QWHU7DEDFWKHRXWÀWODXQFKHGLWVODWHVW+73GHYLFHWKHMetex NEX, which it claims to be the currently smallest and most lightweight in the world in its category. "Consumer demand calls for small, easy to carry devices but without compromising on the number of puffs on a single battery charge. The Metex NEX delivers exactly that," said Marshall Ma, general manager of Smoore's HNB business unit. Furthermore, contactless heating provides users with an excellent overall sensory experience. Thanks to the Metex NEX's self-clean- ing technology consumers also don't have to mess around with sticky heating chambers or clogged mouth pieces anymore, either. As in zero, never. The Me- tex NEX features a dual component design consisting of a main battery unit and a detachable pen-style smoking device. Once detached, the tiny pen is good for about 40 puffs. Re-attaching it to the battery unit will speedily make it ready for yet another session. On a full battery, the Metex NEX enables at least 800 puffs in total (20+ pen sessions) before requiring recharging. Website: Fresh off the design table and globally launched at InterTabac 2023: the Metex NEX. &UHGLW6PRRUH0HWH[

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