14 Rebranding Russian Coffee and Tea
20 Advanced and Highly Efficient Packaging
Equipment for Blended Tea and Herbs
28 Logistics Realignment
30 Missile Attacks Reroute Coffee and
Tea Shipments
34 Indian Coffee Bounces Back
10 Coffee Report
Global Coffee: Anticipating an
Exceptional 2024
Starbucks Allows Reusable
Cups for Every Order
First Starbucks Barista
Championship
16 Tea Report
Expanding Value Addition in
the Tea Lands
A Year of Fire and Ice
Thaifex: Blending Tradition,
Innovation and Technology
ON THE COVER
© 2024 October Multimedia Co. Ltd., STiR Coffee and Tea Magazine is published bi-monthly in February, April, June, August, October, and December
by October Multimedia Co. Ltd. Printing and distribution overseen by October Inter Co., Ltd., 159/19 Soi Ramkhamhaeng 110, Saphan Sung, Bangkok
10240 THAILAND. Tel: +66818299409. E-mail: info@octobermultimedia.com www.octobermultimedia.com. All rights reserved. By-lined or initialed
articles represent the opinion of the author. All articles published in STiR Coffee and Tea Magazine or www.stir-tea-coffee.com are copyrighted. No
part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording or any
information storage and retrieval system, without written permission.
October Multimedia Co. Ltd.
℅ October Inter Co. Ltd.
159/19 Soi Ramkhamhaeng 110,
Saphan Sung, Bangkok 10240
THAILAND. Tel: +66818299409
WeChat/WhatsApp:
+19178430000,
Email: accounts@octmm.com
Asia I Middle East I Africa
Southern/Eastern Europe
October Inter Co Ltd
Bangkok, Thailand
WhatsApp/Mobile:
+1 917 843 0000 or
Mobile (Thailand): +66 818 299 409
accounts@octmm.com
WeChat: STiRCoffeeTea
Representation
The Americas
Northern Europe
Emerson Leonard
Cardinal Media LLC
2 Glenfield, Barrington RI 02806
United States
Tel +1 917 680 1050
edl@octobermultimedia.com
Printing/Distribution by
October Inter Co. Ltd.
Published by
October Multimedia Co., Ltd.
Printed in Thailand
*The "i" in the STiR logo is the new Ek
Omnia grinder from Mahlkönig.
Designed to dispense consistent and
unparalleled grinding precision. See p40
www.mahlkoenig.com
At the 5th annual World Coffee
Conference in India, local baristas
competed for top honors.
Read more about the rise of Indian
Coffee in this issue of STiR on page 34.
Photo courtesy Coffee Board of India
8
Q|A Dr KG Jagadeesha Q|A Dr KG Jagadeesha
Coffee Board of India Coffee Board of India
34
Indian Coffee Community Indian Coffee Community
Bounces Back Bounces Back
