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THE JOURNAL VOL. 34 NO. 1 January 2014 The Magazine For Manufactured & Modular Housing Professionals Danny Ghorbani MHARR President & CEO Speaks Out ABOUT THE COVER This month's cover photo is courtesy of the Manufactured Housing Association for Regulatory Reform. contents A JOURNAL Exclusive Interview on the horizon We asked three questions to several industry professionals about our industry. 9 service & set-up George Porter discusses service & set-up of manufactured homes. 16 mharr viewpoint Danny Ghorbani discusses reviving the Duty to Serve. 18 development marketing Ed Hicks discusses Manufactured Homes as workforce housing. 20 community law Bill Hart discusses binding arbitration agreements under state and federal law. marketing consultant Scott Stroud discusses joining buyers on their journey. community consultant Frank Rolfe discusses New Year's predictions for 2014. sales management Grayson Schwepfinger continues his discussion on closing up front. On The Horizon J THE JANUARY 2014 OURNAL President & Publisher . . . . . . . . . . . . . . . . . . . . . . .Jim Visser STAFF Office Manager & Associate Editor . . . . . . . . . . . . .Shelia Stiner Circulation Manager . . . . . . . . . . . . . . . . . . . . . . . .Shirley Visser Photography . . . . . . . . . . . . . . . . . . . . . . . . . . . .James Visser, Jr. National Modular Sales Consultant . . . . . . . . . . .Melissa Bishop Contributors Political And Associations . . . . . . . . . . . . . . . . .Danny Ghorbani MH Association for Regulatory Reform and Development Finance, Marketing & Retailing . . . . . . . .Ed Hicks Service & Set-Up . . . . . . . . . . . . . . . . . . . . . . . . . . .George Porter Sales Management . . . . . . . . . . . . . . . . .Grayson Schwepfinger Modular Consultant . . . . . . . . . . . . . . . . . . . . . . . . . .Scott Stroud Community Consultant . . . . . . . . . . . . . . . . . . . . . . . .Frank Rolfe Community Law . . . . . . . . . . . . . . . . . . . . . . .Hart King Law Firm The ONLY Monthly Industry Magazine! Don't Miss Out... Reserve your ad space now. Call 706-655-2333 22 24 26 28 get it quick Find out information on advertisers in this issue. 29 Mailing Address: P.O. Box 288 Manchester, GA 31816 Shipping Address: 1069 Judson Bulloch Road Warm Springs, GA 31830 E-Mail: news@journalmfdhousing.com Web Page: www.journalmfdhousing.com Volume 34 Issue 1. THE JOURNAL is sent monthly. All rights are reserved. Permission to reprint given only upon written request. The Journal is solely owned and operated by J & S Publishing Co. and is not affiliated with or run by any outside organization. It is solely supported by advertising and is distributed to industry related businesses throughout the United States. Any questions or comments should be forwarded to Jim Visser, President and Publisher at 706-655-2333. POSTMASTER: Send address changes to THE JOURNAL, P.O. Box 288, Manchester, GA 31816.