Boating Industry

February 2014

Issue link:

Contents of this Issue


Page 37 of 51

Seeking the best North America dealers in n "The submission process requires us to carefully review and thoroughly scrutinize every aspect of our business and operations. Over the years, this exercise has allowed us to clearly pinpoint areas for continual improvement." – Fred Pace Legendary Marine 2013 Dealer of the Year 38 | Boating Industry | February 2014 P38x39-BI14FEB-Top100.indd 38 ow in its 10th year, the Top 100 recognizes the top boat dealers in North America for their financial success, business acumen, customer service, dedication to the industry and more. We're looking for companies that focus on customer service and prepare for future success with sound planning, marketing and training initiatives. Once again, Boating Industry will select a group of 100 companies for the list, and will rank the top group of 20 companies, recognizing them for their elite status in the industry. The No. 1 ranked dealer will be recognized as "Dealer of the Year." We will also select several Best in Class award winners. Those Best in Class awards will include categories such as Best Boat Show Strategy, Best Marketing, Best Industry Advocate and Best Service Department. Being part of the Top 100 offers several benefits, such as marketing opportunities and the chance to improve your business. Several dealers tell us that just filling out the application makes their dealership better. In fact, despite now being a member of the Hall of Fame, two-time Dealer of the Year Legendary Marine plans to continue filling out its application just for the benefits it brings to the business. Here are just a few of the benefits your dealership gets as part of the Top 100: Enhanced marketing package – We'll provide you with logos, press releases, video and more to help promote your success Personalized feedback – Find out why you did or didn't make the list or why you ranked where you did. This helps improve your standing next year and your business. NEW – A Top 100 benchmarking report available only to dealers that apply for the list. This exclusive data will help you see how you measure up against the best of the best. NEW – In honor of the 10th year, special recognition of longterm members of the Top 100 Apply at Questions? Contact Editor-in-Chief Jonathan Sweet at or (763) 383-4419. 1/8/14 12:55 PM

Articles in this issue

Links on this page

Archives of this issue

view archives of Boating Industry - February 2014