www.beveragedynamics.com
March/April 2014 • Beverage Dynamics 3
Volume 126, No. 2 • March/April 2014
PG. 14
Features
14
TAKING IT TO THE MAX
Maximum Beverage in West Hartford, CT,
uses innovative technology to improve the
retail experience.
By Jack Robertiello
24
GROWTH BRANDS
Beverage Dynamics identifi es the fastest-
selling wines and spirits in the U.S.
By Richard Brandes
48
FILL 'ER UP
Retailers discover the many advantages of
adding growler beer stations.
By Thomas Henry Strenk
52
THE SOPHISTICATED SPIRIT
Once a celebrated spirit, always a celebrated
spirit. Scotch whisky reemerges with high-end
expressions that appeal to the next generation
of enthusiasts.
By Kate Strandness
PG. 48
PG. 24