The Journal

April 2014

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President & Publisher . . . . . . . . . . . . . . . . . . . . . . .Jim Visser STAFF Office Manager & Associate Editor . . . . . . . . . . . . .Shelia Stiner Circulation Manager . . . . . . . . . . . . . . . . . . . . . . . .Shirley Visser Photography . . . . . . . . . . . . . . . . . . . . . . . . . . . .James Visser, Jr. National Modular Sales Consultant . . . . . . . . . . .Melissa Bishop Contributors Political And Associations . . . . . . . . . . . . . . . . .Danny Ghorbani MH Association for Regulatory Reform Development Finance, Marketing & Retailing . . . . . . . .Ed Hicks Service & Set-Up . . . . . . . . . . . . . . . . . . . . . . . . . . .George Porter Sales Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . .John Graham Modular Consultant . . . . . . . . . . . . . . . . . . . . . . . . . .Scott Stroud Community Consultant . . . . . . . . . . . . . . . . . . . . . . . .Frank Rolfe Community Law . . . . . . . . . . . . . . . . . . . . . . .Hart King Law Firm Volume 34 Issue 4. THE JOURNAL is sent monthly. All rights are reserved. Permission to reprint given only upon written request. The Journal is solely owned and operated by J & S Publishing Co. and is not affiliated with or run by any outside organization. It is solely supported by advertising and is dis- tributed to industry related businesses throughout the United States. Any questions or comments should be forwarded to Jim Visser, President and Publisher at 706-655-2333. POSTMASTER: Send address changes to THE JOURNAL, P.O. Box 288, Manchester, GA 31816. E-Mail: news@journalmfdhousing.com Web Page: www.journalmfdhousing.com Mailing Address: P.O. Box 288 Manchester, GA 31816 Shipping Address: 1069 Judson Bulloch Road Warm Springs, GA 31830 THE APRIL 2014 VOL. 34 NO. 4 April 2014 The Magazine For Manufactured & Modular Housing Professionals THE OURNAL J COMMUNITY MANAGEMENT PERSPECTIVE Coming In JUNE NEW HOMES EDITION J OURNAL contents community management perspective Find out how to get the most out of your manager and more in this issue. 7 service & set-up George Porter discusses service & set-up of manufactured homes. 16 mharr viewpoint Danny Ghorbani says it's De JA Vu all over again. 18 development marketing Ed Hicks answers questions on MH community development. 20 community law Bill Dahlin discusses clubhouse use and "social hosts". 22 marketing consultant Scott Stroud discusses turning website traffic into sales using lead magnets. 24 community consultant Frank Rolfe discusses eccentric folks that live in our communities. 26 sales marketing John Graham discusses the real marketing revolution. 28 get it quick Find out information on advertisers in this issue. 29 The ONLY Monthly Industry Magazine! ABOUT THE COVER This month's cover photo is courtesy of the Manis Custom Builders Visit their website at: www.maniscustombuilders.com Don't Miss Out... Reserve your ad space now. Call 706-655-2333

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