Specialty Coffee Retailer

Specialty Coffee Retailer April 2014

Specialty Coffee Retailer is a publication for owners, managers and employees of retail outlets that sell specialty coffee. Its scope includes best sales practices, supplies, business trends and anything else to assist the small coffee retailer.

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20¬\¬¬!PRIL¬¬¬s¬¬WWWSPECIALTYCOFFEECOM Reaching out to all existing clients and offering support, parts, newly-minted manuals and his personal cell phone number, Kennedy began to rebuild the community of San Franciscan lovers across the world. But Kennedy hasn't just focused on customer service. e R&D part of Coee/PER is ongoing, with many innovations in the works including a complete new line of roasters. For now, the most recent leap is the Series-2 options for the SF25, which include a variable-speed motor and data-logging capabilities. e Series-2 was specically engineered to equip the San Franciscan for the Australian market, where it's seeing huge demand, but some American roasters will be intrigued by its potential as well. As for future plans, Kennedy's got big ones. In the immediate future, Coee/PER will remain in Fallon where it will continue its original purpose of restoring and repairing great roasters. Completely separate, e San Franciscan Roaster Company will be established in Nevada's capital, Carson City, in a huge warehouse that is undergoing renovations right now. Plans include a pour over bar, roaster training facilities, and a cupping lab. Always intrigued by the unique challenges of adult education, Kennedy envisions a school for coee education unlike any that currently exist. KEEPING IT SIMPLE e future for e San Franciscan Roaster Company remains wide open, but with Kennedy at the helm, the roaster's beauty and functionality will remain despite ongoing innovation. He says, "Oen people think high tech when you say ingenuity, but anyone can go high tech these days. It takes a lot of thought to keep it simple—some of the most ingenious devices invented are very, very simple." SCR A ' F, NV , C C . READY TO ROAST 18-20 ready to roast SCR0414.indd 20 4/4/2014 7:35:24 AM

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