Stateways

Stateways May-June 2014

StateWays is the only magazine exclusively covering the control state system within the beverage alcohol industry, with annual updates from liquor control commissions and alcohol control boards and yearly fiscal reporting from control jurisdictions

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StateWays Q www.stateways.com Q May/June 2014 4 20 CLEAR PROFIT Make it and the vodka lovers will come—no matter how many new options (or alternative spirits) they must contemplate in the process. By Alia Akkam 34 NABCA INDUSTRY STEERING COMMITTEE ROUNDTABLE Members of the NABCA Industry Steering Committee offer insights into the important issues facing the beverage alcohol industry, its suppliers and the control states. 50 TEQUILA'S RISING STAR Propelling the Mexican spirit into the fi rmament are celeb involvement, silvery expressions and celestial craftsmanship. By Thomas Henry Strenk DEPARTMENTS Editor's Note ........................................ 6 Dateline ................................................ 8 Advertising Index ................................ 57 On The Shelf ...................................... 57 Cover photography by Pixel Light Creative Group StateWays Q www.stateways.com Q May/June 2014 4 StateWays® (ISSN 0279-2133) is published six times per year (January/February, March/April, May/June, July/ August, September/October, November/December) by The Beverage Information Group, a division of Specialty Information Media, 17 High St., 2nd Fl., Norwalk, CT 06851. USP Number 944-740, periodical rate postage paid at Norwalk, CT and additional mailing offi ces. Postmaster: Send address changes to StateWays®, PO Box 4290, Port Jervis, NY 12771-1821. Subscriptions: Single copies $8.00. U.S. one year $20. $50 Canada and overseas by surface mail; $130 Air mail to all other countries. All subscriptions payable in U.S. dollars. Payment must accompany order. To subscribe write: StateWays®, PO Box 4290, Port Jervis, NY 12771-1821; or call StateWays customer service number 8 a.m. To 4:30 p.m. CST at 845-856-2229. Customer Service fax (845) 856-5822. Customer Service website www.stateways.com/subscribestw. Copyright 2014 by The Beverage Information Group, a division of Specialty Information Media, 17 High St., 2nd Fl., Norwalk, CT 06851. Reproduction without the express written consent of the publisher is prohibited. Not responsible for return of unsolicited materials. The Beverage Information Group publishes StateWays®, Beverage Dynamics, Cheers®, Wine & Spirits Industry Marketing, Liquor Handbook, Wine Handbook, Beer Handbook, Handbook Advance and Licensed Beverage Fact Book. COMING NEXT ISSUE • Profi le: The Wyoming Liquor Division • Rum Gains • Gin Mixes It Up • NABCA Conference Roundup • South American Wines PAGE 20 PAGE 50

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