Issue link: https://read.dmtmag.com/i/416199
TOP 100 BEST MARKETING MARINEMAX, INC. CLEARWATER, FLA. 2013 marked the fi rst full year for the in- house marketing team at MarineMax and the team has certainly made an impact. The marketing team has improved MarineMax's digital portfolio and constantly researches new initiatives to reach current and potential customers, building upon MarineMax's bar- setting reputation in the industry. MarineMax's marketing team is com- prised of 12 individuals and supports more than 55 MarineMax stores across the U.S., building consumer awareness of the com- pany as a premium brand. The team works on all of MarineMax's design and production, website maintenance, email blasts and any other marketing aspects the company needs. The team is split in two and manages either the eastern or western region. "That helps us stay really close to the MarineMax's marketing team includes a subdivision dedicated to lifestyle marketing.