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senior vice president sales region Americas. Jeff will oversee the growth and develop- ment of the North, Central and South American subsidiaries. Prior to joining Wilo, Jeff served at
Danfoss Inc. as vice president of sales, and also at Johnson Controls as director of sales, Europe. He also holds an Executive MBA from the Krannert School of Business at Purdue University, a Bachelor's degree in business Administration from Cardinal Stritch University, and an Associate's degree in electronic engineering. Jeff's office will be located at Wilo USA LLC's Chicago facility.
HEATINGHELP.COM LAUNCHES BUY, SELL, BARTER HeatingHelp.com recently launched a free service on its website where members can buy, sell, and/or barter items. Site founder, Dan Holohan, says, "We have nearly 35,000 registered members, and this is just another way HeatingHelp.com connects good peo- ple to the power of each other." Since HeatingHelp.com created the
forum section within their popular Wall section, users have been buying, selling, and bartering everything from steam radi- ators, to boilers, to flue-gas analyzers. And some people are even giving items away for free. While it's not for commercial use, it certainly helps to clear out those unused or unwanted items. Visit www.heatinghelp. com to Buy, Sell, or Barter.
HEDGE SOLUTIONS INTRODUCES NEW FUEL MARGIN MANAGEMENT SYSTEM Hedge Solutions, Inc. (Manchester, N.H.) has launched a new service that focuses on the fuel margins of daily "non program" floating price business. This segment accounts for the vast majority of delivered volume but is often overlooked as an area to hedge enhanced margins. Margin Trak, which has been in development for 2 years, includes a proprietary software application for tracking margins and market conditions, a systematic set of hedging tools employed to maximize profit as well as a dedicated team of support professionals who proac-
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tively audit client data in real time to identify advantageous circumstances. Margin Trak is a powerful business intelligence platform that accumulates data related to rack costs and retail prices to determine a daily margin analysis. This allows a dealer to gain precise visibility into how the market is affecting
margins so that appropriate action can be taken. From there, any number of strate- gies can be tested in a virtual setting then employed to fully enhance margins. Hedge Solutions, Inc. Manchester, N.H. www.hedgesolutions.com
