4 V I N E YA R D & W I N E RY M A N A G E M E N T
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S e p t - O c t 2 0 13
w w w. v w m m e d i a . c o m
ON THE COVER:
How is the value of a brand
determined when the sale doesn't
include a facility or vineyards?
There are many factors involved,
from the number of SKUs to the
percentage of direct-to-consumer
sales. Graphic: Chris Sittner
SEPTEMBER - OCTOBER 2013 WWW.VWMMEDIA.COM NORTH AMERICA'S LEADING INDEPENDENT WINE TRADE PUBLICATION
Bill Foley O&A
Mechanization Technology
Bugs in the East
Brand
What's
Your
Wine
COVER STORY
What's Your Wine Brand Worth?
How to add value in a competitive market. By Jennifer Strailey
VINEYARD & WINERY
Clos du Bois Tests New Wastewater Treatment System
Bioelectric technology converts pollutants into methane fuel. By Ted Rieger
Can Catalytic Water Conditioners Benefit Vineyards?
One device promises to reduce water usage and soil salinity. By Tim Teichgraeber
New Bug on the Block
Spotted-wing drosophila may become a problem for eastern grapegrowers. By David Falchek
Walsh Vineyards Management Embraces Technology Innovations
Advanced equipment helps improve grape quality and profits. By Ted Rieger
Super Sparklers
First-rate bubblies come from unexpected places. By Linda Murphy
MANAGEMENT
Q&A: Bill Foley
What's next on the entrepreneur's shopping list? By Michelle Locke
Telemarketing and Social Media Compliance
Navigating the changing landscape of state and federal regulations. By Susan G. Hauser
Preventing Payment Card Fraud
Make sure your business is protected. By Troy Hawes
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SEPTEMBER - OCTOBER 2013
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VOL.39 NO.5
Technology & Finance Issue
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