STiR coffee and tea magazine

Volume 4, Number 2

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12 STiR tea & coffee industry international / Issue 2, 2015 (April/May) CBTL Names V.P. Asia Andrew Nathan is the new senior v.p. of Asia Pacific operations for Coffee Bean & Tea Leaf. In this newly created role he assumes the responsibilities of Victor Sassoon who will continue as a member of the board of directors. Nathan will be based in Singapore with responsibili- ties as the primary driver of the company's growth opportunities in Asia, including oversight of Singapore and Malaysia. Nathan has 20 years of experience in specialty coffee IMA Open House IMA is hosting a mid-May open house at the company's GIMA Factory in Zola Predosa (Bologna) Italy. Participants will have the opportunity to discover the most complete range of coffee packaging solutions ever showcased including single-serve capsule fillers, coffee filter pod machinery, overwrap machinery, case packers, carton filling machines, and more. The open house will be held May 12-15, 2015. Activ- ities include a one-day business event followed by an optional overnight stay at IMA's expense. Attendees can sign up for whichever day of the week they prefer. A half-day of leisure activities follows. IMA is organizing tours that include a trip to the Ducati Factory & Museum, the Ferrari Museum, and a chance for a breath-taking test ride in a Lamborghini. To register for the Total Coffee Experience visit http://experience.ima-industries.com/events US Tea Growers Meet Sponsored by East Texas Tea Company, The Great Mississippi Tea Company, and J & D Blueberry Farm, the U.S. League of Tea Growers held its first Tea Growers Round Up in February at Jason McDonald's Great Mississippi Tea Company in Brookhaven, MS. Events kicked off with a welcome reception hosted by the East Texas Company followed by three days of seminars on monitoring for plant health, building a business plan for sustainable farms and agribusiness, soil building, conservation in rural development programs, soil testing and the tea nursery, and propagation techniques. The 40 participants had the opportunity to tour McDonald's farm, and visit the research site of the USDA Specialty Crop Block Grant Program at Crystal Springs, MS. Speakers included James Orrock from the University of Florida, Nigel Melican from Teacraft, UK, Rene McCracken of Northeast Texas Community College, Kenny Rollins of A&M University AgriLIFE Extension, Judson LeCompte, Mississippi State University graduate research assistant, Rebecca Bates of Mississippi State University Extension, Rebecca McKenzie of USDA Farm Service Agency, and Sen. Sally Doty from Brookhaven. Learn more: www.worldoftea.org/ us-league-of-tea-growers/ Andrew Nathan including leadership positions at Starbucks Coffee and Domino's Pizza. He began his international career with the U.S. Peace Corps and American Red Cross. Coffee Bean & Tea Leaf was founded in California in 1963 and now operates more than 930 company and franchised stores in 30 countries. In 1996, Victor Sassoon and the Sassoon family became the first franchisee with stores in Singapore and Malaysia. Two years later, they acquired the entire company from the founder and built it into a global brand and business. NEWS

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