Good Fruit Grower

December 2011

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university has a unified outreach program statewide. "We've recognized the need for this for a long time," Baldree said, noting that such positions already exist for other commodities, such as potatoes and cattle. Dr. Jay Brunner has served as the tree fruit extension leader by default, he added, but he also has the duties of running WSU's Tree Fruit Research and Extension Center in Wenatchee as well as working as a research entomologist. The new position would probably be located at the Irrigated Agriculture Research and Extension Center in Prosser. McFerson said the goal is to create five O ur unique Total Care System™is unlike any other storage/shipping method in the industry. From the front office, to our sales department and field staff, it is always our goal to meet and exceed your expectations with the highest quality trees and service we can provide you. We're proud of the individual attention that each one of our trees receives. Willow Drive's Total Care System™is our exclusive, unique method of storing your trees to decrease disease and mortality for new plantings. This is accomplished through several important steps: 1 2 3 4 5 6 W SUPERIOR CONTROLLED STORAGE Jim McFerson EXCLUSIVE PALLET SYSTEM REDUCED LIMB BREAKAGE "What we wanted the endowment to create was the opportunity for the best possible information and technology transfer, and be receptive and proactive, rather than saying we know right now what the five positions are," he said. Advisory committee The industry committee, known as the e invite you to visit our nursery and see for yourself how we care for your trees. Willow Drive Nursery is committed to providing the highest quality tree, even if that means more time and effort on our part. Put Willow Drive Nursery's Total Care System™ to work for you! Endowment Advisory Committee, will create and oversee a strategic plan for the endowments, in collaboration with WSU. Committee members will write job descriptions for the new positions and serve on selection committees. The special assessment was approved by 57 percent of the apple growers who voted and 56 percent of the pear growers. Special assessments on cherries and stone fruits were voted down. McFerson said none of the new The Total Care System™ is our commitment to you and your trees. Willow Drive Nursery, Inc. Call Toll Free: 1-888-548-7337 or call your local rep for product information 3539 Road 5 NW, Ephrata, WA 98803, endowment money will be used for proj- ects relating to cherries or stone fruits. "We're going to do our very best to make sure that every dollar out of the special assessment is apportioned to the crop based on the revenues we received." The Endowment Advisory Committee comprises one representative each from the Fresh Pear Committee, Washington Apple Commission, Washington State Fruit Commission, Washington State Hor- ticultural Association, Washington Tree Fruit Research Commission, and the Yakima Valley Growers-Shippers Associa- tion, and one member representing both the Washington Growers Clearing House Association and the Wenatchee Valley Traffic Association. • GOOD FRUIT GROWER DECEMBER 2011 9 new positions in information and tech- nology transfer, but there are no specific job descriptions at this time. FULLY MATURE TREES IMMEDIATELY STORED FOR FRESHNESS QUALITY CONTROL for 2012-13 O R D E R N O W

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