Issue link: https://read.dmtmag.com/i/55968
54 • MARCH 2012 • WORLD FENCE NEWS LOGICAL DECISIONS, INC * 9, 6, & 11 GAUGE PREFORMED STEEL * 1 5/8 ", 1 7/8", 2 3/8", 3", & 4" * CORRECTIONAL & MILITARY APPROVED * GALVANIZED, ALUMINIZED, VINYL COATED, & STAINLESS STEEL 800-676-5537 www.LDI.com 225-274-1115 Top ten mistakes to avoid during an economic crunch, part 2 BY PAUL MONTELONGO When times are tough, there are some specific strategies to take that will help you generate more business. Avoid these mistakes and the eco- nomic crunch won't crunch your busi- ness! This is a continuation from the last issue … in David Letterman style. See the February issue for the first series of "mistakes to avoid." Mistake #5: Failure to maintain balance with your personal life and business life. Imbalance can adversely affect your ability to cope with this economy. Remaining balanced will lead to clar- ity of thought and expand your physi- cal and mental energy. What are the keys? Enjoy your Dynasty Profiles PVC Profiles Pre-Fabricated Fence Panels Post & Picket Caps Aluminum Fences We are Extruders and Manufacturers of PVC and Aluminum ornamental products for the Fence Industry. Buy Direct from the source and save. You can mix any product in a single load. Now offering the full line of Caps and Accessories from our warehouse in Tennessee. PVC Profiles and Pre-Fabricated Panels are manufactured in Mono-Extruded 100% virgin material. All products meet ASTM standards. Ornamental Aluminum Panels Residential, Commercial and Industrial grades. Powder coated with DuPont paint and pre-assembled. Panels available with standard assembly or "Hidden-Screws". For catalogs and prices contact us @: Tel. 877-846-0640 Email: info@dynastyfence.net work. Know your optimal work time zones. Do the most productive things during your most productive times. Concentrate on your work when you are in the zone… Pay attention to the times of the day when you feel in the zone, most productive and seem to earn the most money. Focus your en- tire energy, thought process and com- munication during these optimal time (energy) zones. Keep a constant check on your in- ternal and external language. You can intentionally shape your business and personal life results with the words you repeat in your head as well as those you speak out loud. Manage your demeanor and per- sonal body language. The way you physically show up in front of your customer sends signals to them. Manage your energy level with regular exercise, good nutrition, family time, intimate relationships and spiritual connection. And by the way, when you leave the office, leave the office! Mistake #4: Failure to manage public relations, media speculation, and reporting. It's unlikely that you are writing the news scripts that are reported on CNN and the major media outlets, but you can initiate "counter-media" ef- forts. Exercise care in that you don't get absorbed in watching too much televi- sion. Watch just enough so that you have an idea of the public perception. Then, create your own portfolio of success reports. In every single market there are success stories. There are people and companies who are seizing opportu- nity. Even if the story is buried deep in the back of YahooNews.com, find it… and share it with your employees, your Donald T r onl pub y bad pub y " ump regar ar licity . d less of what happens in the media, sa In other w licity is no ys, o "The s, r ound to help y ou can turn it ou. d contin ued on pa g e 56