Stateways

Stateways March-April 2012

StateWays is the only magazine exclusively covering the control state system within the beverage alcohol industry, with annual updates from liquor control commissions and alcohol control boards and yearly fiscal reporting from control jurisdictions

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StateWays Volume 42, No. 2 The Beverage Alcohol Merchandising Magazine for Control States PAGE 10 PAGE 38 ® March/April 2012 PAGE 29 DEPARTMENTS Editor's Note . . . . . . . . . 4 Dateline . . . . . . . . . . . . . 6 Retail Service . . . . . . . . . 8 Products & Packaging . . 41 Advertisers' Index . . . . 42 29 SCOTCH: 10 GROWTH BRANDS StateWays identifies the fastest- growing wine and spirits in the U.S. By Richard Brandes 38 THE JOYS OF RIESLING Whether from the Old World or New, the food-friendly white offers retailers a market difference. By Jack Robertiello BLENDING THE OLD AND THE NEW Balancing tradition and innovation, Scotch producers are offering more interesting and complex products than ever before. By Robert Plotkin 35 SOCIALIZING WITH CUSTOMERS Ignore digital communications tools at your own risk. By Jeremy Nedelka StateWays www.stateways.com March/April 2012 COMING NEXT ISSUE • Profile: Incoming NABCA Chairman • Vodka Power • Talking Tequila StateWays® (ISSN 0279-2133) is published six times per year (January/February, March/April, May/June, July/August, September/October, November/December) by The Beverage Information Group, a division of M2MEDIA360, 17 High St., 2nd Fl., Norwalk, CT 06851. USP Number 944-740, periodical rate postage paid at Norwalk, CT and additional mailing offices. Postmaster: Send address changes to StateWays®,PO Box 4290, Port Jervis, NY 12771-1821. Subscriptions: Single copies $8.00. U.S. one year $20. $50 Canada and overseas by surface mail; $130 Air mail to all other countries. All subscriptions payable in U.S. dollars. Payment must accompany order. To subscribe write: StateWays®, PO Box 4290, Port Jervis, NY 12771- 1821; or call StateWays customer service number 8 a.m. To 4:30 p.m. CST at 845-856-2229. Customer Service fax (845) 856-5822. Customer Service website www.stateways.com/subscribestw. Copyright 2012 by The Beverage Information Group, a division of M2MEDIA360, 17 High St., 2nd Fl., Norwalk, CT 06851. Reproduction without the express written consent of the publisher is prohibited. Not responsible for return of unsolicited materials. The Beverage Information Group publishes StateWays®, Beverage Dynamics, Cheers®,Wine & Spirits Industry Marketing, Liquor Handbook, Wine Handbook, Beer Handbook, Handbook Advance and Licensed Beverage Fact Book. 3

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