Tobacco Asia

Volume 19, Number 5

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18 tobaccoasia PRODUCT NEWS 产品新闻 Lebanon/UK A Smart Lighter to Quit A "smart" lighter designed to help people quit smoking is one of 15 Lebanese start-ups to take part in a new six-month business accelerator program in London. The Slighter, from a tech firm based in Beirut, records a smoker's trends in the first week of use and then sends them notifications when they are "allowed" to smoke, to help them cut down gradually. Even if users cheat and smoke out of schedule, the Slighter will still work out when they can light up again. It also allows friends who are quitting to share progress. Inventor Samer el Gharib plans to make the Slighter in the UK. The six-month accelerator program, co-ordinated by the UK-Lebanon Tech Hub, includes courses at UK universities and meetings with investors and UK tech entrepreneurs. The tech hub is a joint initiative by Lebanon's central bank and the UK government. Switzerland New Davidoff Limited Edition To mark the Chinese year of the monkey and delight Chinese aficionados across the globe, Davidoff Cigars will be introducing a highly exclusive Chinese Year of the Monkey 2016 Limited Edition. "Davidoff found its inspiration for this new 2016 limited edition in the character traits of the Chinese zodiac sign of the monkey and in the noble material associated with the cultures of South and East Asia — bamboo. There is no better way to celebrate the monkey's charisma, appreciation for refinement, originality, and luxury than with this beautifully crafted and original special toro cigar," says Charles Awad, s.v.p. marketing & innovation at Oettinger Davidoff AG. These exclusive cigars have been lovingly crafted using the rarest and most precious ingredient — time. The special toro with an extraordinary pigtail is seen by connoisseurs as the most majestic cigar shape. The Ecuadorian Habano Rojiza wrapper holds this unique and complex blend of Nicara- guan, Mexican, Dominican, and Peruvian tobaccos which have been combined to perfection by the Davidoff master blenders, who share the mon- key's pursuit of complexity and class through artistry. Finally, the cigar's individuality is confirmed by the second ring displaying the image of the monkey. The 10 cigars will come in a hand-crafted premium bamboo wooden box with a laser engraving shaped and designed to reflect the aesthetic origins of Chinese culture. In Asia bamboo is not merely a plant; it forms part of people's lives. It epitomizes qualities such as integrity, tenacity and an upright nature, the very same values possessed by any gentleman who enjoys a Davidoff cigar. Japan 4 Menthol Cigs Launched Japan Tobacco Inc. (JT) recently announce the launch of four new products from Winston, the second largest tobacco brand in the world: Winston XS Spirits Menthol 8 Box, Winston XS Spirits Menthol 5 Box, Winston XS Spirits Menthol One 100's Box and Winston XS Inazma Menthol 5 Box. All products were launched nationwide in early December 2015. Launched in the United States in 1954, Winston is now a global brand with over 60 years of history and tradition. In August of this year, Cabin and Caster brands were integrated into Winston and from this October the packages will be given a new design structure, marking their rebirth under the Winston brand. With the new bitter-type XS Spirits line menthol taste genre a capsule is built into the filter. Before crushing the capsule, customers can enjoy the refreshing sensation of strong menthol. After crushing, a bitter, rich, mellow, and refreshing feeling can be enjoyed. These menthol products are completely new to the market. Under the straight taste type of menthol genre, the XS Inazma line products feature the straight taste of strong menthol, which produces an energizing, electric feeling. These products allow you to enjoy a refreshing sensation as well as a clean, clear taste. With the launch of these four new products and beyond, JT enhances product portfolio of Winston brand and is committed to continuously further satisfying consumers. Japan Mevius Prestige Announced Japan Tobacco Inc. (JT) recently announced the launch of Mevius Prestige. With fastidious attention paid to every detail, it will provide consumers with the ultimate smoking experience are sold

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